TNT_12_Q1_0206_PS_Mapping Social Networks .pptx

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TNT_12_Q1_0206_PS_Mapping Social Networks .pptx


Slide Content

Lesson 2.6 Mapping Social Networks

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Do you remember the people you have encountered in the past years? ‹#›

Do you still catch up or exchange messages online? ‹#› ‹#›

Reflecting on our relationships is important in achieving a better understanding of ourselves. ‹#›

Being aware of our social networks allows us to determine the influence that our connections can have on us. ‹#›

‹#› Examine how the map of social networks can be used to introduce creative solutions to a particular problem in a community using intuitive thinking (HUMSS_MCT-12- Ic-e-6).

‹#› Define a social network map. Discuss the uses of social network maps. Create a social network map to solve a particular problem in a community.

Think of the top five people you are actively connected with. Write their names, your relationship, and your level of closeness with these people (1 - highest ; 5 - lowest). Answer the guide questions that follow. Knowing My Personal Links ‹#›

‹#› ‹#› Name Relationship Level of Closeness

How did you come up with your list of connections? ‹#›

How did determining your close connections help you understand yourself and your current relationships? ‹#›

Based on what you have done in this activity, what is a social network map? ‹#›

‹#› How do social network maps help us understand our relationships?

Social Networks r efers to networks of social interaction and personal relationships grows depending on a person’s exposure to other people ‹#›

What Is a Social Network Map? Social Network Map a visual representation of social network connections a compilation of information on the reach and configuration of a network (Tracy and Whittaker 1990) ‹#›

What Is a Social Network Map? Social Network Map can come in different types or forms can also how different people are connected to each other ‹#›

Defining Social Network Map Social Network Theory (SNT) focuses on "the role of social relationships in transmitting information, channeling personal or media influence, and enabling attitudinal or behavioral change” (Liu et al. 2017) visualizes relationships using nodes and ties ‹#›

Social Networking Theory Nodes intersecting or meeting points in a network considered as the individuals in a relationship Ties the links connecting the nodes considered as the common ground between the individuals in a relationship ‹#›

Types of Mapped Social Networks Directed Network connections between nodes are directional may or may not be reciprocal Undirected Network non-directional by nature indicates that the nodes are existing in a common network ‹#›

‹#› ‹#› How can social network maps help in looking for jobs?

Social Networks According to Purpose Communication Networks s how the structure of social interaction within a network communication flow in the social network ‹#›

Information Networks Social Networks According to Purpose provide details on the background of an individual or organization Example: social media platform ‹#›

Purpose of Social Networks Problem Solving Networks indicate the individuals who can be approached in relation to particular problems or issues in an organization ‹#›

Knowledge Networks Purpose of Social Networks categorize actors in a professional network according to skills, experience, and expertise in the field ‹#›

Purpose of Social Networks Career Networks allow individuals to link with other professionals who are in the same field used for expanding professional network ‹#›

Uses of Social Network Mapping Gathering Information P atterns in the map may indicate new forms of relationship and links that may influence the entire network. ‹#›

Organizing and Providing Information Uses of Social Network Mapping organizes and provides geographical information about people using technology Example: Geosocial networking ‹#›

Purpose of Social Networks Planning Campaigns and Activities helps businesses in launching campaigns and products by identifying the target market ‹#›

Predicting Results Purpose of Social Networks S uccess or failure of plans can be determined by evaluating the nature and strength of the ties between the different nodes involved. ‹#›

Complexity Disa dvantages of Social Network Map Question of Validity prone to misinterpretation Sources of data should be validated. Social network maps are complex. One needs to take note of details such as directionality and number of ties. ‹#›

Guide in Creating a Social Network Map Identify the objective. State the purpose of creating a social network map. Example: To determine the nature of connections within my chosen career network and how these connections can be beneficial to achieving my career goals. ‹#›

Guide in Creating a Social Network Map Develop research questions. Break down your objective into suitable questions. Example: Who are the people in my social network who have experience or are currently in the field of my chosen career? ‹#›

Guide in Creating a Social Network Map Gather information and identify possible connections. L ist down the names of individuals who are relevant to your chosen professional network, your relationship, and degree of closeness with them. ‹#›

Guide in Creating a Social Network Map Name Occupation Relationship Level (1 = close; 5= distant) Jake Otis s criptwriter c ollege friend, fellow organization member, classmate 1 Randy Musk w ell-known consultant for TV shows and movies f ormer professor 3 Kay Anderson t alent scout Jake’s colleague and close friend 5 Mario Denver c ameraman f ellow organization member, classmate 2 Cianna Sy a ctress w as on the same project as Mario 5

Guide in Creating a Social Network Map Create a Social Network Grid and Social Network Map. Identify how your connections are interrelated with each other through a social network grid and a social network map. ‹#›

Guide in Creating a Social Network Map ‹#› Name Relationship Jake Randy Kaye Mario Cianna Jake College friend, fellow organization member, classmate ✔ ✔ ✔ Randy Former professor ✔ ✔ Kaye Jake’s colleague and close friend ✔ Mario Fellow organization member, classmate ✔ ✔ ✔ Cianna Was on the same project as Mario ✔

Guide in Creating a Social Network Map ‹#›

‹#› ‹#› Why are nodes in the map referred to as people in social networks?

Identification. Identify the word or concept described by the statement. It is a visual representation of people's network of connections. ‹#›

Identification. Identify the word or concept described by the statement. It indicates an individual within a specific organization network whom one can have a dialogue with about problem solving at work. ‹#›

Identification. Identify the word or concept described by the statement. It is a directional relationship between two actors that may or may not be mutual. ‹#›

Identification. Identify the word or concept described by the statement. It provides details on the background of an individual or organization. ‹#›

Identification. Identify the word or concept described by the statement. It denotes social relationships as composed of a series of nodes and ties that represent the actors and relationships, respectively. ‹#›

A social network map is a visual representation of a network of connections. There are two types of mapped social networks: directed and undirected networks . There are five types of social networks according to purpose: communication networks , information networks , problem-solving networks , knowledge networks , and career networks . ‹#›

Social network mapping can be used for: gathering, organizing, and providing information; planning campaigns and activities; and predicting results. Social network maps contribute to creating strategies to achieve simple goals and more complex endeavors like community planning and market research . ‹#›

Social media is the virtual counterpart of a social network map that is interactive and engaging. How will you utilize its advantages to connect to other people?

“Basics of Social Networks Analysis.” Sage Publications. 2017. https://us.sagepub.com/sites/default/files/upm-assets/78651_book_item_78651.pdf Bello, Nina and Paula Calayan. “Let’s Talk About Sex: Social Network Analysis of the Filipino Youth’s Reduction of Risky Sexual Behavior.” Undergraduate Thesis. University of the Philippines College of Mass Communication, 2020. https://iskwiki.upd.edu.ph/flipbook/viewer/?fb=2015-07719-A-Social#page-1 Brandes, Ulrik. “Social Network Algorithms and Software.” In International Encyclopedia of Social and Behavioral Sciences . Edited by James D. Wright, 2nd edition, 454-460. 2015. https://doi.org/10.1016/B978-0-08-097086-8.43121-1 . Cross, Rob, Stephen Borgatti, and Andrew Parker. “Making Invisible Work Visible: Using Social Network Analysis to Support Strategic Collaboration.” SAGE Journals 44, no. 2 (2002): 25-46. https://doi.org/10.2307%2F41166121 . ‹#›

Estuar, Ma. Regina and MelizaDe La Paz. “Using Social Network Analysis in Understanding a Public Discourse on Gender Violence”. ASONAM '17: Proceedings of the 2017 IEEE/ACM International Conference on Advances in Social Networks Analysis and Mining (July 2017) : 1144-1151 . https://doi.org/10.1145/3110025.3120960 . Hanneman, Robert and Mark Riddle. “Introduction to Social Network Methods.” University of California. 2005. https://faculty.ucr.edu/~hanneman/nettext/C3_Graphs.html . Jikuagou, Tekponon. “Guide to Social Network Mapping.'' Institute of Reproductive Health Georgetown University. 2013. http://irh.org/wp-content/uploads/2013/11/Guide_to_Community_Social_Mapping_ENG.pdf Liu, Wenlin, Anupreet Sidhu Amanda M. Beacom, and Thomas W. Valente. "Social Network Theory." In The International Encyclopedia of Media Effects . Edited by P. Rössler, C.A. Hoffner and L. Zoonen. 2017. https://doi.org/10.1002/9781118783764.wbieme0092 . ‹#›

“Planning a Social Network Analysis.” Digital Promise . 2018. Accessed January 23, 2021 https://digitalpromise.org/wp-content/uploads/2018/09/SNA-Toolkit.pdf Safiullin, Marat Rashitovich, Polina Olegovna Ermolaeva, Oleg Petrovich Yermolaev, and Renat Nailevich Selivanov. “Current Perspectives on Social Mapping of Urban Territories.” Asian Social Science 11, no. 6 (2015): 207-213. https://doi.org/10.5539/ass.v11n6p207 . “Social Network Analysis of Selected Community-based Forest Management (CBFM) Projects in the Philippines.” Southeast Asian Regional Center for Graduate Study and Research in Agriculture. 2017. https://www.searca.org/pubs/briefs-notes?pid=359 . Tracy, Elizabeth and James Whittaker. “The Social Network Map: Assessing Social Support in Clinical Practice.” Journal of Contemporary Services 71, no. 8 (October 1990): 461-470. https://doi.org/10.1177/104438949007100802 . ‹#›
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