Admission: an act of admitting You : Academic Adviser (We are actually helping students) ( Work as personal admission Guide) Customer Journey : Awareness >> Consideration >> Conversion Awareness When the customer 1 st Learn about a college/university Consideration When the customer becomes interested in your college/University Conversion When the customer decides to join your college/ University
Our Target Audience (Lead) Explain Collected/Validated ? Lead Handling (Key Points) Speed Of Contact ( Quality is better than Quantity ) People buy from someone they Trust ( Listening builds Trust ) Probe (Know More About them and their Requirement ) Deeper to explore Qualifying Questions Objection Handling Close ( If you don’t ask for the answer will be “NO ” ) { No means Maybe Maybe means YES }
Multiple efforts should be made in first Three Days Work Leads Better, Develop Better Relationships Seal the Deal . Focus on Relationship Not on Sales, If you focus on sales you lose BOTH (Don’t just get them in, Get them on a Clear Path)
Work Flow ( Call Lead) Positive Answer Any questions the prospects (Be Honest with your answer) Say what you mean, mean what you say. Ask for Mark sheet for eligibility Check (send Whatsapp / Videos ) Life @ Campue & About College About Course (As Discussed) Share Application Form Advantages/Benefits of Course Ask For Application Form Fill up Usp Of college * Ask For Payment About College About Course Payment Done Release Receipt/ Admission Letter Follow-up for 2 nd Payment (Invitation to Visit Campus) NEGATIVE DROP
Telephonic Counseling (It is one of the best way to Generate admission Fast) Ask & Listen 30 % Talking 70% Listening (Always Listen to your prospects First Sell Later ) Take Notes Ask Clarifying Questions
Phone Practices Always be Positive, Polite , Energetic Seek the Best Time (Involve Them) Patience Call With a Purpose Bring your own positive personal experience into conversation . Celebrate / acknowledge their reply Do not eat or chew anything during Call Pause before Replying Avoid Close ended Questions . Use (Who, what ,where, when, How & Why) Always wait for the students to hang up first.
Pre Call Planning : Know Your prospective Student before you make a Call (Review Their Track If Follow-up ) Set your Goal (How can you do that with each call you make ?) Know Who you are (Your Strength & Weakness ) Be ready to answer questions correctly, honestly & confidently . Tell them their Benefits . (Create Script) Rehearse the opening Line . Powerful Approach Become Familiar with Basics.
Sell Solutions Making People feel Good Makes them Buy. Power of collective Influences (Most Students Prefer South/ 93% Students in South gets Job) Remember , People believe more in their Idea than yours. People want to feel like they are only person called. Tell them what you are going to tell them = Tell Them = Tell them what you told Them Not Information Give them Inspiration
Call Flow : Ask For Student Tell them your Name and you are from <<College>> Talk to student about their Interest(Course) Ask them to visit Campus or Website Tell them about your Institute. Thank them for their time and if they have further questions to feel free to contact you. Update your CRM and send 1 st whatsapp message . Proactive process Design
Know Your Audience (Determine your Audience Need ) Cost Location Academics Placement Job
Examine- Diagnose - Suggest Selling out of Sequence Kills the sales
Positioning: Your potential customer don’t know how or why you are Different , Tell Them They have no reason to chose you over others , Tell Them So Develop Usp and let you customer Know
Mission/Vision/goal (Study) History Time Line The University at A Glance Quick Facts Academics Statistics Students in campus (Number & Quality) Campus Life Student Engagement Academics Progress Enrollment Criteria About College/ University
Use Phrases ( Our words creates, our world ) ( Think and Speak ) Even Better Good News Here is Why Never the Less On the other Hand Think about it Fair Enough It’s True What is the Bottom Line Want to know the best Part Best Of all
Admission/ Guaranteed Admission Direct & Confirm Admission/Career Top College/ 100% Placement Scholarship (If any) Accreditation/Approval/Affiliation Focus On Benefits & Features (Talk Value)
Industry Endorsed curriculum Academicians & Industry Experts State Of Art Infrastructure Our Student: A success Story A Hi tech Green Campus with Hi Speed WiFi The Advantage of being Located in << City >> Proven Leadership with vision & Integrity Examples of USP
Contemporary course curriculum designed as per industry needs. (Elaboration) Developing students with high employability Index (HEI)/ Skill Up Industry Expert Interaction
Flexible Curriculum It has been a consistent concern of industry that students graduating in various streams are not industry ready, and curriculum design is not contemporary enough to address all the requirements on today’s changing world. The institute will hold wide ranging consultation with Industrial experts to understand latest trends in their industry functions and their need in a fresh graduates based on these inputs a curriculum design is done.
Teaching Methodology Foster Entrepreneurship with an incubation Centre State of art incubation Centre Startup Facility / Idea Nurturing Well qualified and experienced faculties as per UGC/ AICTE Norms Global Collaboration Integrated courses with Specializations. Small Classes / Greater Student involvement High quality Professor
Counseling (summarize) Introduction Course Selection (REASON) About Us MANU (Money, Authority, Need, Urgency) Document Check Fear Limited Seats Booking Amount Campus Visit Thank You, Campus Photo & Videos