Unacademy Success Story to enhance decision-making

Unacademy Tableau Success Story

Use Case:
● Unacademy is a prominent online learning platform in India, offering live and recorded classes, test preparation, mentorships, and more.
● It boasts over 90,000 registered educators and more than 92 million users.
Challenges:
● As Unacademy grew, the company generated vast amounts of data, making manual reporting and analysis with spreadsheets unsustainable.
● The need for a robust business intelligence tool that could handle large volumes of data and provide real-time insights became crucial.
Solution:
● Unacademy adopted Tableau to meet its data analysis and reporting needs.
● Tableau Online was implemented in 2017 to consolidate data from multiple sources into a single source of truth for learner and educator behavior, sales, marketing, and more.
● The adoption of Tableau expanded across the organization, reaching nearly 25% of the company’s workforce.

Benefits:
● Tableau democratized data, enabling employees at all levels to make data-driven decisions in near real-time.
● Various teams, including product and marketing, used Tableau to track and optimize performance, analyze product adoption, and understand the effectiveness of marketing channels.
● Reporting time was significantly reduced, and marketing achieved an 80% reduction in turnaround time for reports.
● Dashboards helped Unacademy maintain high-quality education and incentivize educators.
Integration and Automation:
● The integration of Tableau and Slack allowed for automated data flows and insights delivered to employees in real-time.
● Unacademy now has multiple Slack channels, with data slices updated as frequently as every 15 minutes.
● The company aims to make data analytics even more accessible, with advances in natural language processing and personalized insights.

Unacademy’s use of Tableau has significantly improved its ability to analyze data, optimize performance, and provide near real-time insights, making it a critical tool in the highly competitive online education space. It has empowered employees to use data effectively, align with company goals, and enhance decision-making.

1. Unacademy Tableau Success Story Unacademy's adoption of Tableau to meet its data analysis and reporting needs

2. Use Case It boasts over 90,000 registered educators and more than 92 million users. Unacademy is a prominent online learning platform in India, offering live and recorded classes, test preparation, mentorships, and more.

3. Challenges The need for a robust business intelligence tool that could handle large volumes of data and provide real-time insights became crucial. As Unacademy grew, the company generated vast amounts of data, making manual reporting and analysis with spreadsheets unsustainable.

4. Unacademy adopted Tableau to meet its data analysis and reporting needs. Tableau Online was implemented in 2017 to consolidate data from multiple sources into a single source of truth for learner and educator behavior, sales, marketing, and more. The adoption of Tableau expanded across the organization, reaching nearly 25% of the company’s workforce. Solution

5. Benefits Reporting time was significantly reduced, and marketing achieved an 80% reduction in turnaround time for reports. Tableau democratized data, enabling employees at all levels to make data-driven decisions in near real-time. Various teams, including product and marketing, used Tableau to track and optimize performance, analyze product adoption, and understand the effectiveness of marketing channels. Dashboards helped Unacademy maintain high-quality education and incentivize educators.

6. Integration and Automation The company aims to make data analytics even more accessible, with advances in natural language processing and personalized insights. The integration of Tableau and Slack allowed for automated data flows and insights delivered to employees in real-time. Unacademy now has multiple Slack channels, with data slices updated as frequently as every 15 minutes.

7. Unacademy's Success It has empowered employees to use data effectively, align with company goals, and enhance decision-making. Unacademy’s use of Tableau has significantly improved its ability to analyze data, optimize performance, and provide near real-time insights, making it a critical tool in the highly competitive online education space.

8. Unacademy's adoption of Tableau has revolutionized its data analysis and reporting capabilities. It has allowed the company to make datadriven decisions, optimize performance, and maintain high-quality education. With the integration of Tableau and Slack, Unacademy has achieved realtime data insights and automation. As Unacademy continues to advance in data analytics, it aims to make data even more accessible and personalized. Conclusion