Unit 2 seven Cs of business letter writing.pptx

Soft skills ppt

1. 7 Cs of Business Letter 13-01-2021 Professional English:: Arundhati Mahanta 1

2. Unit 2 – Forms of Technical Communication 7 Cs of Business Writing – Concreteness, Completeness, Clarity, Conciseness, Courtesy, Correctness and Consideration. C.V./Resume Writing – Types(Chronological, Functional, Hybrid) and how to draft a CV along with Cover Letter Report Writing – Definition, Importance, Objective, Types, Structure and Drafting Proposal Writing - Definition, Importance, Objective, Types, Structure and Drafting Thesis/Project/Dissertation Writing – Importance and Structure Technical Research Paper Writing – Importance, Types and Structure Conference and Seminar – Importance, Types, Paper Writing Expert Technical Lecture – Advantages, Types and Requirements or Tips Topics ‘A’ and ‘B’ to be studied from First Year notes. Topics ‘C’, to ‘H’ to be studied from Second Year textbook and notes. 13-01-2021 Professional English:: Arundhati Mahanta 2

3. 7 Cs OF BUSINESS WRITING COMPLETENESS CONCISENESS CONSIDERATION CLARITY CONCRETENESS COURTESY CORRECTNESS 13-01-2021 Professional English:: Arundhati Mahanta 3

4. COMPLETENESS Answer all questions that are asked Give something extra when desirable Check for five Ws & one H Who What When Where Why and How 13-01-2021 Professional English:: Arundhati Mahanta 4

5. CONCISENESS Eliminate wordy expressions Include only relevant statements – be focused prune & avoid long explanations – avoid gushing politeness Avoid unnecessary repetitions – use short forms the second time use pronouns 13-01-2021 Professional English:: Arundhati Mahanta 5

6. CONSIDERATION Focus on YOU instead of I & WE Show reader benefit & interest Emphasize positive& pleasant Apply integrity & ethics 13-01-2021 Professional English:: Arundhati Mahanta 6

7. CONCRETENESS Use specific facts and figures Put action into verbs Choose vivid image building words by comparison & figurative language Use more adjectives and adverbs 13-01-2021 Professional English:: Arundhati Mahanta 7

8. CLARITY Choose short , familiar & conversational words Construct effective sentences and paragraphs by unity of idea and sequencing Achieve appropriate readability by using formal & informal language Include examples, illustrations & visual aids 13-01-2021 Professional English:: Arundhati Mahanta 8

9. COURTESY Be sincere , tactful, thoughtful and appreciative Omit expressions that hurt , irritate, or insult Grant apologies graciously 13-01-2021 Professional English:: Arundhati Mahanta 9

10. CORRECTNESS Use the right level of language Check accuracy of facts, figures and words Maintain acceptable writing mechanics Choose non discriminatory language Use parallel language 13-01-2021 Professional English:: Arundhati Mahanta 10

11. THANKS 13-01-2021 Professional English:: Arundhati Mahanta 11