Unveiling Stretonomics: Illuminating the Unorganized Market Landscap

"Welcome to Stretonomics, where we delve into the intricacies of the unorganized market landscape. Our project is a comprehensive exploration of the dynamic and often overlooked sector that operates outside the bounds of formal regulation and structure.

In Stretonomics, we aim to unravel the complexities of unorganized markets, shedding light on their inner workings, challenges, and opportunities. Through meticulous research and analysis, we navigate through the diverse array of industries and sectors that comprise this fascinating realm.

1. INTRODUCTION TO UNORGANISED MARKET

2. The unorganized market in India consist of unregistered businesses that operate independently from government regulations and guidelines . These businesses are typically family-owned and span across various industries such as agriculture , construction , manufacturing and services . The unorganized market employees a vast majority of India's workforce , making up more than 90 % of the total .

3. Large size and informal nature Low productivity and wages Vulnerability to economic shocks

4. N.G CHOLE KULCHE & PULAV TEST MAI BEST N.G CHOLE KULCHE IS BEST

5. N.G Chole Kulche was established in 2023 ( 4 month ago ) It is run by Shambhu Singh Rathod . He is 29 year old He started his business with capital of 1.5 lakh ( self finance ) The business currently managed by Shambhu. Establishment and investment

6. Chole kulcha Masala chole kulcha Cheese chole kulcha Veg. Pulav Chole Pulav Cheese Pulav Butter milk

7. They buy raw materials from 4 to 5 suppliers as per need and supply fresh raw materials on a daily basis.

8. There are two types of cost: 1.FIXED COST 2.VARRIABLE COST The fixed cost which incurred per month in the business is 17000 rupees. (rent, gas cylinder, labour charge,) The variable cost incurred in business is approx. 7000 rupees. (Vegetables cost, Paper plate, Butter, Cheese, Masala, etc.

9. INFO. % DIGITAL 60 CASH 40

10. The sale is done from morning to the evening time. The daily sale of the chole kulche is 45 to 50 plates. The daily sales of pulav is approx. 20 to 30 plates. The others sales are butter milk, Bottle water, Papad The weekend sale is Rs5000 to 6500. The Monthly Approx Margin is 40-45%.

11. INFO RS. PROFIT 98000 REVENUE 120000

12. The cost of something what you Give up and get it : Decision required comparing cost and benefit of alternative so he started business due to his family pressure. ( opportunity cost is job ) People face trade off – as Sambhu Singh is b tech engineer he could persue a good job but he preferred to do business. Ration people think at margin : Customers are satisfied to the price offered which is affordable so they enjoyed tasting .

13. The quality of N.G chole kulche is very good. The customers liked the taste very much of chole. The main thing is price affordable. superb food... enjoy with family... Best in taste and price. F ood is good and give in proper timings so any excuses.

14. Ayushi Rabari Devanshi Soni Sureshkumar Singh Jay Joshi Parth Chauhan Urvashi Mehta Akansha Rana