Visual communication- non verbal communication

A presentation on types of visual communication.

1. VISUAL COMMUNICATION ALFRED GEORGE PGDM B P18170

2. What is visual communication? Visual communication is the communication of ideas through the visual display of information S omething that you are shown, such as a picture, film, or map, in order to help you understand or remember information What are visual aids?

3. HISTORY It dates back more than 40, 000 years. Dates back to a time when the writing was not invented . P eople relied on the paintings preserved in the caves and rocks .

4. FACIAL EXPRESSION People tend to be adapted to reading and expressing social information with the face and  eyes.

5. BODY LANGUAGE Body language such as posture or gestures.

6. COLOUR Information perceived in colour such as a tendency to perceive red and orange as being hot.

7. Visual Symbols Symbols designed to instantly communicate information such as an icon, brand logo or warning sign.

8. Diagrams Visual guides to information that can represent intricate details such as a map that illustrates the geography of a city.

9. Arts Visual arts such as a painting and performance arts such as dance.

10. MAPS

11. Media Visual media such as photographs, Advertisements, video and animation.

12. Advantages in business S implifies complex data Brand Recognition More effective as compared to oral communication Effective in decision making: Less Time Better understanding of products and services Better Workplace Communication