Website Codes and Conventions of Film Magazine

Research into Codes and Conventions of Film magazine websites

1. Website research
Kye Evans

2. Main brief requirements
for the website
-Number of web pages: One homepage and one linked page.
-Cross media production target audience: A primarily 16–25-year-old middle and
upmarket media literate audience
-Working links from the home page to the other page.
-A range of appropriate media language techniques (typography, images, fonts,
backgrounds, logos etc.) as appropriate to the purpose of the website.
-Appropriate conventions of website design, including an original title and logo and a
menu bar.
-A call to action pointing readers to the online website. The production of the web
pages must include (as a minimum): • Original audio or audio-visual content
appropriate to the online website.

3. The Codes and Conventions of Film Magazine
websites
•Header and Masthead, Including the magazine's logo and name for brand recognition.
•Colour Palette, usually consistent reflecting magazine's branding but may incorporate colours associated with the film industry,
such as deep reds, blues, and blacks.
•Navigation Menu, providing clear and easy navigation of the site for user's pleasure
•Film Reviews, large section featuring film reviews sometimes including a rating system
•News Section, Updates on the latest happenings in the film industry
•Interactive Content, Quizzes, polls, and interactive features to engage visitors and encourage participation.
•Multimedia Elements Film Trailers, video interviews, and behind-the-scenes footage to complement written content.
•Photo galleries showcasing film shots, promotional images, and event coverage.
•Advertisement Placement Advertisements for film-related products, services, or other relevant industries, strategically placed
throughout the website.
•Social Media Integration, Links to the magazine's social media accounts for seamless cross-platform interaction and share buttons
to encourage readers to share content on their own profiles.

4. Analysis of Websites

5. Advertisement placement that
follows the viewer when scrolling
through page, also takes up large
amount of space
Brand logo
placement that is
always visible
good for brand
recognition
Search Bar, interactive
and allows users to
navigate the website
easier
Film Reviews, large section
featuring film reviews
sometimes including a
ratingsystem
Behind the scene
content, highly focused
material on film/series
Main special feature that takes large amount of
space for focus, this may be review of newest
and biggest film to attract audience
Empire heavily follows
the codes and
conventions

6. Advertisement placement that
follows that also takes up large
amount of space
Brand logo
placement that is
always visible
good for brand
recognition,
similar to Empire
being in top left
corner
Search Bar, interactive
and allows users to
navigate the website
easier
Film Reviews, large section
featuring film reviews
sometimes including a
ratingsystemMain special feature that takes large amount of
space for focus also similar to empire showing
repetition of codes and conventions
Total Film also
heavily follows the
codes and conventions,
very similar to Empire's
website
Menu tab allowing
users another option
to navigate website
easily