What are E-Services? Here you will find the definition of E-Service, along with some practical examples, and the benefits of E-Service.
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Language: en
Added: May 08, 2013
Slides: 3 pages
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E-Services? E-Services: Short for Electronic Service. Internet is the main channel for eService. It seems compelling to adopt Rowley (2006 ) approach who defines e-services as: “…deeds, efforts or performances whose delivery is mediated by information technology. Such e-service includes the service element of e-tailing, customer support, and service delivery ”. Source: Wikipedia, definition of E-Services.
Practical Examples: Live Chat Knowledgebase FAQs eCommerce CRM Virtual Agents
Benefits of E-Service Accessing a greater customer base Broadening market reach Lowering of entry barrier to new markets and cost of acquiring new customers Alternative communication channel to customers Increasing services to customers Enhancing perceived company image Gaining competitive advantages Potential for increasing customer knowledge Source: Wikipedia, definition of E-Services.