4Ps.pptx Marketing strategies how to use

Marketing strategies

1. Marketing Assignment 4P’s of Marketing 15-04-2020 Dr Ruby Chanda SIMS Pune 1

2. Questions?? Q.1 What do you understand by 4P’s. Give definition with diagram. Q.2 Explain the elements of 4P’s. Q.3 Discuss the significance of 4 P’s with help of appropriate example from industry. 15-04-2020 Dr Ruby Chanda SIMS Pune 2

3. What do you understand by 4P’s The 4Ps were created by marketing professor  E. Jerome McCarthy  in 1960. They are a framework that marketers and businesses can use when designing strategies and campaigns to promote their products and services . Each P stands for a different element that influences a consumer’s decision-making process 15-04-2020 Dr Ruby Chanda SIMS Pune 3

4. 4 P’s Diagram 15-04-2020 Dr Ruby Chanda SIMS Pune 4

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14. McDonald’s 4P’s Analysis 15-04-2020 Dr Ruby Chanda SIMS Pune 14

15. iPhone 2 4P analysis 15-04-2020 Dr Ruby Chanda SIMS Pune 15