Asian paints

ppt on Asian Paints

1. Presentation on Asian Paints By Shivam Kumar Singh (A55) Vikas Kakde (A53) Himandri Singh (A54) Akash Shinde (52)

2. C ontain History of compay Introduction of Company Competitor Marketing And Product Finance Awards and Recognition Future Plan Conclusion C

3. History of Asian Paints Started in 1942 by four entrepreneurs: Choksey Brothers. In 1967, Asian Paints became the 10th largest paint company in the world. In 1973, it became a public limited company. In 2002, it was a market leader of Indian decorative paints. With a turnover of Rs.158.5 billion ,Asian Paints operates in 19 countries and have 26 manufacturing facilities, and serving customers over 65 countries.

4. Introduction to Asian Paints Asian Paints started its journey in 1942 with four young men, Champaklal H. Choksey, Chimanlal N. Choksi, Suryakant C.Dani and Arvind R. Vakil, in a garage in Bombay. Asian Paints Limited is an Indian chemicals company headquartered in Mumbai, India. It manufactures paints for decorative and industrial use.

5. Asian Paints is India's largest paint company and Asia's third largest paint company , with a turnover of Rs 96.32 billion. Besides Asian Paints, the group operates around the world through its subsidiaries Berger International Limited, Apco Coatings , SCIB Paints and Taubmans . Asian Paints manufactures and markets industrial and decorative coatings . Along with that the company also provides home painting services and solutions . Asian Paints operates in 17 countries across the world. It has manufacturing facilities in each of these countries and is the largest paint company in eleven of these markets.

6. Fou n ders of and CEO company Founder of Asian Paints • Champaklal H. Choksey • Chimanlal N. Choksi • Suryakant C. Dani • Arvind R. Vakil CEO & MD K . B. S. Anand Non Executive Director Abhay Vakil Director

7. Competitors Market Share in India

8. Marketing Strategies Company is using different techniques such as advertising Campaign, sales promotion, personal selling, direct marketing and public relation to increase sales. Online marketing for urban customer as well as Asian paints has started cutomer helpline service(24x7 . MARKETING AND PRODUCTS

9. P roducts

10. Finance Revenue Stock Company Growth Market Capitalization

11. Revenue

12. Stock

13. Company Growth

14. Awards and Recognitions Awarded the "Sword of Honor" by the British Safety Council for all the paint plants in India. Forbes Global magazine, USA ranked Asian Paints amongst the 200 'Best Small Companies of the world' in 2002 and 2003 and amongst the top 200 'Under a Billion Firms' of Asia in 2005. Ranked 24th amongst the top paint companies in the world by Coatings World - Top Companies Report 2006 .

15. Future Plan Asian Paints is planning an international network of technology centers spread across Australia, Jamaica, Egypt, Dubai , Mauritius, Fiji and Singapore . Company aims to come under top-5 paints companies list in the world in next 2 year.

16. Conclusion Indian Paint Industry is one of the fastest growing sector in India . The employment potential in this industry is huge. Asian Paints, India’s largest paint company and Asia’s third largest paint company, with a turnover of Rs 96.32 billion. Have an enviable reputation in the corporate world for professionalism , fast track growth, and building shareholder equity.

17. Reference Websites www.asianpaints.com en.wikipedia.org www.moneycontrol.com www.economictimes.indiatimes.com

18. Thank you