Brief explaination about guan_xi. What is Guanxi.

brief explain about guan_xi

1. How can individuals effectively establish and
sustain Guanxi relationships in the Chinese
business context?
GUANXI !"

2. What is
Guanxi?
Guanxi (!") is a Chinese term that
refers to the network of relationships
among individuals that facilitate
business and social interactions. It is a
crucial concept in Chinese society and
culture, playing a significant role in
personal, professional, and business
contexts.

3. In Chinese society , “Guanxi ” is essential in
personal life and work such as :
•Looking for job ;
•Getting a good & responsible doctor ;
•Searching for a soulmate;
•Finding business opportunities; and so on.
•Business Advantages
•Conflict Resolution
•Competitive Edge
Why it is
important?

4. 7 ways to buildGuanxi
Do what they like to do

5. 7 ways to buildGuanxi
Do them a favor

6. 7 ways to buildGuanxi
Paying Compliments

7. 7 ways to buildGuanxi
Accepting Invitations

8. 7 ways to buildGuanxi
Making Introduction

9. 7 ways to buildGuanxi
Knowing who is who

10. 7 ways to buildGuanxi
Giving Gift

12. Ways to sustain
Guanxi

13. Staying in Touch
•Consistent Communication
•Reinforces relationships
•Ways to stay connected
•Personal Meeting
•Digital Channels
•Genuine Interest
•Engage in conversations
•Celebrating their
achievements

14. Respecting Cultural Nuances
•Understanding Cultural Norms
•Cultural sensitivity in business
•Adapting Communication
•Aligning with partners’ preferred
communication methods
•Being aware of non-verbal cues
•Respecting Values and Customs

15. Reciprocity and Mutual Benefit
•Reciprocity in Guanxi
•Provide value without expecting
•Creating Values
•Support their business goals
Sharing resources and infos
•Long-Term Benefits
•Building a strong relationship
•Create a foundation for Mutual
Benefit

16. Demonstrating Loyalty and Trustworthiness
•Maintaining Confidentiality
•Handle sensitive information with care
•Show that the relationship is valued
beyond business gains
•Fulfilling Promises
•Consistency in fulfilling commitments
•Role of reliability in building trust

17. Thank You

18. References
https://www.china-scholar.com/guanxi-unlocking-the-power-of-relationships-in-chinese-
business/
https://www.linkedin.com/pulse/building-strong-guanxi-key-success-business-doron-
azran#:~:text=Building%20and%20Nurturing%20Guanxi%3A&text=Attend%20industry
%20events%2C%20social%20gatherings,commitments%20and%20honor%20your%20obli
gations.
https://www.pon.harvard.edu/daily/international-negotiation-daily/negotiation-in-china-
the-importance-of-guanxi/
https://www.theceomagazine.com/business/management-leadership/guanxi-in-business/
https://marketingtochina.com/the-role-of-guanxi-in-chinese-business-culture/