Case Study: 4 KADAM AAGE | Good Fellas Studio

Check out our journey on developing this brand association film for @aashirvaad.
https://goodfellas.studio

1. Ne
AASHIRVAAD |

2. The brief was provided to us with a tight deadline. Recognizing the

Ideas forward, making

the right spot as well as, the quality is not comprised. Additionally,
the primary challenge was to complete the entire shooting
process within a mere tw:

3. THE CRAFT

Adopting a progressive perspective, our film confronts the
ions raised by the s ol n in all fiel
hrough an en

ing the field as their s jon. For the
we took advantage of the renowned Dravid Padukor
osed the challenge of
1e players! environment, making it

easy for vie: ory. Even with the pressure

a limited two we met the challenc
head-on, navigati

4. The narrative highlights the erick
Navgire, Deepti Sharma, and Raje:
Gayokwad.
It begins with kiran accepting the challenge
to hit a six on the los asing her
preparation and su ot. D
while
ntly, demonstrating
they take their

eptis bat
as knocking off

over empha:
ermination, the coll to acti
support for these rising stars,

with Aashirvaad backing the UP Warrior

5. of dynamic visuals, we illustrate how the player
addr tal challenges with their
Impressive cricket skills, demonstrating their
determination and capacity to conquer hurdles
both on and off the field,

6. THE BACKGROUND SCORE

ed by the players. As the pla;

he music evolves into a more uplifting
ansformation, deepening the emotional engagement
and leaving them with a sens

7. Boras.

TO CHECK OUT MORE VISIT

goodfellas.studi