Compara Carros Deck

1. #FEB 2013 | @comparacarros | angel.co/comparacarros
The car you’re looking for in 3 clicks

3. Our solution: new and used cars aggregator

4. Already more than 400,000 cars

6. Search by make and model

7. Filter annd refine your search

11. Compara Carros Market: BI tool to discover how much is a car worths

12. Compara Carros Analytics: a tool for website owners to control their cars and its statistics

13. +1,2M cars for sale every month.

+400 websites selling cars, insurance plans for cars and financing.

+350M/year: websites selling cars revenue.

+1B/year: online insurance car revenue.


Sources: InfoMoney, Denatran, Sincor, IstoÉ, Sincor, Fenauto, Anef, Banco Central,
CNSeg

14. PPC model applied to the automobile online market (new &
used cars for sale, insurance and financing).
Charge for banners.
Charge for sponsored links.

Compara Carros Analytics.
Compara Carros Market.

15. PPC

Car
comparison
BI tool
Featured Cars:
Good Price
Car Relevance: Social
Proof
Focused 100%
On cars
NOK OK Coming Soon

16. Increase visits: ebooks, Social Media, Blog, SEO.

Consolidate mark: articles, partnership with automotive websites.

Improve service: expand database of car ads, new features, CRO,
usability techniques.

Offline: partnership with makes.

17. Gabriel Oliveira - Business Bruno Krebs - Developer
Leandro Pompermaier (Advisor)
#Specialties: UX, Digital Marketing and
Convnersion Optimization.
#Cofounder Isonline, Bikesa,
Conversão Experts.
#Companies: PUCRS, HP, DELL.
#Specialties: Software Engineering,
Web Developer, Web Crawlers and
Search Engines.
#Cofounder Tenistinha, PreProva.
#Companies: DBC Company, SAP.

#Teacher at PUCRS
#Board Member e-Core
#Board Member MLV

18. #FEB 2013 | @comparacarros | angel.co/comparacarros
The car you’re looking for in 3 clicks