Creative Thinking and Innovation

1,906 views 25 slides Oct 25, 2018
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About This Presentation

Creative thinking is a desirable trait for innovation within an organization. This paper explores the route to creative thinking in the quest at birthing innovation and transformation in an organization.


Slide Content

Bolaji Okusaga Redefining Contexts – Creating Possibilities Creative Thinking and Innovation

Content S/N SUBJECT SLIDES 1 Creativity 3 - 9 2. Innovation 10 - 25

1. Creativity

Critical Thinking Versus Creative Thinking Both concepts are different – one requires logic the other requires going out of the box A Critical Thinker is not necessarily a Creative Thinker – but a Creative Thinker needs to have Critical Thinking Skills

Left Brain Versus Right Brain Logic Analysis Process Sequencing Computation Intuition Imagination Creativity Emotions Visualisation

Creative Thinking Defined “The attitude to accept change and new ideas, a willingness to play with ideas and possibilities, a flexibility of outlook.” - Harris, 1998

Stages in the Creative Process

Gains of Creativity

Impact of Creativity Creativity Drives:

2. Innovation

From Creativity to Innovation

Definition of I nnovation It is always based on change

What is Innovation Really About?

What innovation Entails?

Innovation and Value Innovation is the process of creating something new and of value for Society.

Innovation Process

Sources of Innovation

The Oslo Manual for Innovation

Drivers for innovation

Dimensions of Innovation

SYSTEM New series of cars, planes, computers, TV New generation (MP3 and download as substitution of CD) Steam engine, ICT, biotechnology, nanotechnology COMPONENT Improvement of components New components for existing systems Advanced materials improving component properties INCREMENTAL “do better what we already do” “new for the company” RADICAL “new for the world” SYSTEM New series of cars, planes, computers, TV New generation (MP3 and download as substitution of CD) Steam engine, ICT, biotechnology, nanotechnology Classification of Innovations

Creating the Innovation DNA

Driving Innovation to Transformation

The Path from Innovation to Transformation in Service Businesses

Thank You.