Data analytics. Importance of Data Analytics..pptx

Data Analytics a dynamic tool

1. Why?

2. Data Analytics Life cycle

3. Type of Data Analysis

4. Types of Analytics

5. Data Analysis Tools

6. Why Big data Analytics? Better Customer insights Improved Operations More insightful market intelligence Agile supply chain management Data driven innovation Smarter recommendations and targeting

7. Example : Spotify O nline music streaming giant As per Wikipedia 361 million Free users, Spotify deals with a massive amount of big data uses the 600 GBs of daily data generated by the users to build its algorithms to boost user experience. In the year 2017, Spotify used data science to gain insights about which universities had the highest percentage of party playlists and which ones spent the most time on it.

8. Several data Analytics companies in I ndia