DAY 2.4_Bringing back what matters at the center of HR (Does technology dehumanize HR_)by Nino Duran.pdf

HR

1. HARMONY IN
INNOVATION
digiHeaRtizationH R

3. BRING ME

4. A picture of you
with your family

5. A picture of you
being
recognized

6. a picture of you
helping the
community

9. HQ Onshore Houston, TX
HQ Offshore Cagayan de Oro,
PH On-Site Cebu, Philippines
Remote Hub Guadalajara, Mexico
Remote Work Set-up, Philippines

10. a Homegrown Team with
SupportZebra
a Big Dream

11. a Homegrown Team with
SupportZebra
a Big Dream
One vital mission:
To SURVIVE

13. HARMONY IN
INNOVATION
digiHeaRtizationH R

14. Our Belief in People:
Building Relationships and Focusing on What Matters

15. that we will grow this
company from the ground
The PROMISE

16. and TOGETHER, we will
WRITE HISTORY.
that we will grow this
company from the ground
The PROMISE

17. As we grew, it wasn’t just
about increasing our
numbers;

18. As we grew, it wasn’t just
about increasing our
numbers;
it was about the impact we
were making and the lives
we were touching along
the way.

19. Bringing back what matters at
the center of HR...
Does technology dehumanize HR?

21. Technological
Innovations
reshaped how we
operate, connect, and
serve

22. Expanding
Operations
Through Cloud
Computing

23. Understanding
Customers with
Big Data &
Analytics

24. Embracing
Disruption with
AI & Machine
Learning

25. can distance us from the very
people we aim to serve and this
is something we need to pay
close attention to.
Technology

26. AI can cut down the
time it takes to hire
75%

27. 41%
HR professionals say
these metrics
oversimplify
complexity.

28. 41%
It’s easy to forget that
behind each data point is a
person with a unique story
and needs.
HR professionals say
these metrics
oversimplify
complexity.

29. Technology shifts
interactions online,
risking the close-knit
culture and warmth of
real conversations we
value.

30. Remote performance
monitoring may boost
productivity but can
create a sense of
constant surveillance,
eroding trust and
workplace culture.

31. As we integrate these
technologies, we must
ensure they support our
values and help our
teams feel trusted and
respected.

32. While technology streamlines
our processes, it risks turning
the heart of HR from human
connection into just another
transaction.

33. How do we embrace
technology in HR
without losing the
personal connections
that truly matter?

34. Can HR be truly human-centric
in a tech-driven world?

35. Are we sacrificing empathy for
efficiency in our HR practices?

36. How much of the ‘human’ in
Human Resources can
technology replicate?

37. Are we at risk of letting data
replace our judgment in people
management?

39. The PERFECT
Storm

40. Our culture is
the glue that holds everything together

41. Our culture is at the heart
of who we are, what we do, and how we do it.

42. Culture isn’t something
that can be automated;
it’s built through shared
experiences, trust, and
the little moments that
happen every day.

43. As we bring more
technology into our
workplaces, we need to
make sure it supports
and enhances our
culture, rather than
taking away from it.

44. Human-Centric Integration
Our SZTRATEGIES

46. FEELINGSZ OF THE DAY (FOD)
Feeling: 5/5
Being positive.
Feeling positive
This is your 5th day of being
cheerful. Keep it up!

47. why
FEELINGSZ OF THE DAY (FOD)
Why me? :(
Feeling: 1/5
“Feeling demotivated today”
Feeling sad
This is your 2nd day of being sad.
Care to share?
“I am so tired.”

48. This approach ensures that while we leverage
technology to streamline processes, we’re also keeping
empathy and personal interaction at the forefront.

49. It’s not just about collecting data; it’s about using that
data to initiate meaningful conversations and
interventions that truly make a difference in our
employees’ lives.

50. FAMILY
Culture of Diversity, Equity, and Inclusion
C
u
l
t
u
r
e

o
f

Culture ImmersionSZ Clubs

51. WOW
Culture of Meritocracy​
C
u
l
t
u
r
e

o
f

Humans of SZCulture Shoutouts

52. HUMILITY
Culture of Learning​ & Self-awareness
C
u
l
t
u
r
e

o
f

SZ University

53. POSITIVITY
Culture of Resilience​ & Well-being
C
u
l
t
u
r
e

o
f

Mental Health Activities​CPCO ConnectSZ

54. GENEROSITY
Culture of Giving and Sharing​
C
u
l
t
u
r
e

o
f

Community ZealThe Zeal

56. INTEGRITY
Culture of Governance and Order
C
u
l
t
u
r
e

o
f

Code of DisciplineCompany Policies

57. Right People,
Right Seat
(RPRS)
it helps us hire
candidates that fit our
culture, not just the
roles.

58. When used mindfully,
technology can enhance
the human experience at
work.
By streamlining HR
processes, we free up time
for what truly matters—
building relationships and
supporting our people.

59. These strategies are not
just HR tools; they are
integral to how we live out
our values every day.

61. FAMILY
We are family.
Family is an important, foundational
and integral value of SZ.
FAMILY = EMPATHY
SUPPORTZEBRA
FAMILY
BEHAVIORAL
STATEMENT
INDICATORS

62. This system is more than just a checklist; it's a way to
drive the behaviors and competencies that are most
important to our culture, ensuring that our values are
lived out in every corner of the organization.

63. “We need to
Live & Breathe
Our Core Values”
-Nathan Yap,
SupportZebra CEO

65. Culture can be
scaled as WE
CONTINUE TO
GROW.

66. KEY TAKEAWAYS

67. 1
KEY TAKEAWAYS
Use Technology to
Enhance, Not Replace

68. 1
KEY TAKEAWAYS
2 Personalization Matters
Use Technology to
Enhance, Not Replace

69. 1
KEY TAKEAWAYS
2 Personalization Matters
3 Be Proactive with Support
Use Technology to
Enhance, Not Replace

70. 1
Use Technology to
Enhance, Not Replace
KEY TAKEAWAYS
2 Personalization Matters
3 Be Proactive with Support
4 Transparency Builds Trust

71. OUR CALL
TO ACTION

72. Bringing back what matters at
the center of HR...
Does technology dehumanize HR?

73. TECHNOLOGY itself is
NEUTRAL

74. to embrace technology in ways that make our
workplaces better—more efficient, more connected,
and more supportive—while always keeping our
people and culture at the heart of everything we do.
Our Challenge as
HR Practitioners

75. The future I see is one
where HR uses
technology to make
our workplaces more
inclusive and
engaging, but never at
the expense of the
human touch.

76. It’s a future where every tool we use helps us
care more, connect more, and make a bigger
difference in our people’s lives.

77. “The human spirit must prevail over technology.”
— Albert Einstein

79. HARMONY IN
INNOVATION
digiHeaRtizationH R