The meaning, advantages,fundamentals etc are been presented here in form ppt.
Size: 7.33 MB
Language: en
Added: Aug 26, 2024
Slides: 10 pages
Slide Content
Digital
Marketing
Introduction to Digital
Marketing
It is basically called as next level
marketing with help of digital
platforms i.e internet,laptop etc..
01
Understanding
Digital Marketing
Define digital marketing as the utilization of
digital technology to promote products or
services. Highlight its broad scope,
encompassing online channels such as
websites, social media, search engines, email,
and mobile applications.
02
Wider audience reach
Cost-effectiveness
Precise targeting
Measurable results
Interactive engagement
Advantages of
Digital
Marketing
04
Website and SEO
Importance of a well-designed website
Role of SEO in optimizing websites for
search engines, improving visibility, and
driving organic traffic
05
Fundamentals of
Digital Marketing
SEO : Search engine optimisation
SMO : Social media marketing
SEM : Search engine marketing
07
Customer
Contract
Context
Convergence
Content
Construction
Credible
C’s of Digital
Marketing
08
Crawling
Indexing
Ranking
Functions of
search engine
09
Conclusion
Summarize key points discussed
in the presentation
Reinforce the significance of
digital marketing for businesses
in today's digital age
Encourage the audience to
explore and implement digital
marketing strategies to stay
competitive
10