Digital marketing Presentation By Talknlock

sinhay784 7 views 10 slides Sep 02, 2024
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About This Presentation

In social science, agency is defined as the capacity of individuals to act independently and to make their own free choices. By contrast, structure are those factors of influence (such as social class, religion, gender, ethnicity, ability, customs, etc.)


Slide Content

MarketingMarketing
DigitalDigital
Discover Your Brand’s Potential Through Strategic
Digital Marketing Solutions!
LEARN MORE

What We Provide
Search Engine Optimization
Social Media Marketing
Google AD
Whatsapp Marketing
Performance Marketing
E-Commerce
Content Marketing

Search Engine Optimization
01
Increase Organic Traffic: Drive more visitors to
the website through improved search engine
rankings.
02
Enhance Search Engine Rankings: Achieve higher
positions for targeted keywords to improve
visibility.
03
Optimize User Experience: Improve site structure
and content to ensure a seamless and engaging
user experience.

Social Media Marketing
Increase Brand Awareness: Expand the
reach of the brand by engaging with a
larger audience on social media platforms.
Boost Engagement: Foster interactions
such as likes, comments, shares, and
follows to build a loyal community.
Facebook Marketing
Instagram
Marketing
Whatsapp
Marketing
Linkedin Marketing
Influencer
Marketing
SMS Marketing
SMM
Drive Website Traffic: Direct users from
social media channels to the brand’s
website to increase visits and conversions.

Google AD
Enhance Brand Visibility: Increase brand
exposure and awareness by appearing in
prominent ad placements on search results
and display networks.
Generate Quality Leads: Attract potential
customers who are actively searching for
products or services related to the business.
Optimize Ad Spend: Maximize return on
investment (ROI) by targeting ads effectively
and managing budgets to ensure cost-efficient
results.

E-Commerce
B2C (Business to Consumer): This is the most
common type, where businesses sell directly to
consumers. Examples include online retailers like
Amazon or clothing stores.
B2B (Business to Business): Transactions occur
between businesses. An example might be a company
selling wholesale products to another company.
C2C (Consumer to Consumer): Individuals sell to
other individuals through platforms like eBay or
Craigslist.
C2B (Consumer to Business): Individuals sell products
or offer services to businesses. This could include
freelance work or selling stock photos.
Target Market Potential Market Available Market
0
5
10
15
20
25
30

Whatsapp Marketing
Direct Communication: Engage with
customers in a more personal and
immediate way.
High Open Rates: Messages on WhatsApp
typically have higher open rates compared
to email marketing.
Rich Media Sharing: Share images, videos,
audio messages, and documents to
enhance engagement.
Real-Time Interaction: Provide instant
responses to customer queries and support
needs.

Performance Marketing
Pay Per Click
Advertisers pay each time a user clicks on
their ad. Platforms like Google Ads and Bing
Ads are common examples.
Advertisers pay when a specific action is
completed, such as a sale or lead generation.
This is commonly used in affiliate marketing.
Advertisers pay for each lead generated,
such as when a user fills out a contact
form or subscribes to a newsletter.
Cost Per Acquisition
Cost Per Lead

Content Marketing
Blog Posts: Regularly updated articles that provide insights, tips,
and valuable information related to your industry.
Infographics: Visual representations of data or information
designed to make complex topics more understandable and
engaging.
Videos: Engaging visual content that can include tutorials,
product demos, interviews, or company stories.
Ebooks and Whitepapers: In-depth resources that offer
comprehensive insights on specific topics, often used for lead
generation.
Podcasts: Audio content that allows for in-depth discussions,
interviews, and storytelling on relevant subjects.

THANK YOU