EMPR May 2014

Information about EMPR in numbers.

1. EuroMaidan PR How a group of activists changed the course of the revolution in Ukraine

2. What is EuroMaidan PR? EuroMaidan PR is a volunteer initiative that started during the early stages of Maidan in late 2013. It was established as the information tool of Maidan to ensure a steady stream of timely, relevant and unbiased information about what was happening in Ukraine.

3. Truth VS. Russian propaganda There is only one truth. All its variations are a lie.

4. EuroMaidan PR is completely volunteer run We are a group of 200+ volunteers from around the world, growing every week. We are from Ukraine, United States, Russia, Singapore, Spain, United Kingdom, Belarus, France, Canada … And we’re in Kyiv, Kharkiv , Odessa, Poltava, Luhansk , Lviv , St. Petersburg, Minsk, London, Stockholm, Nice, Ottawa, Toronto, Quebec, Washington, Ohio, Virginia, Manhattan, Indiana, Houston, and many more other cities around the globe . The translation initiative consists of fluid and open teams of volunteers who search, translate, edit, proofread and publish.

5. Platforms of EuroMaidan PR Facebook Twitter YouTube Instagram Blog

6. Facebook a steady stream of news, commentary, and personal accounts on the situation in Ukraine more than 20,000 followers as of May 1 10 languages: English, German, Spanish, French, Italian, Portuguese, Polish, Czech, Swedish, Russian

7. Facebook

8. Twitter almost 33,000 followers and nearly 14,000 tweets diligent and methodical round-the-clock effort 2,000 followers just before the Crimean crisis to nearly 15 times as much - in three weeks alone

9. Twitter

10. YouTube almost 4,000 subscribers more than 4,000 000 views videos requested by key TV networks worldwide

11. EuroMaidan PR blog up to 52,000 views every day reaching a global audience with a daily stream of news and analysis on Ukraine in several languages - English , German , Polish and French. Our posts are read all over the world visitors of our blog come from over 150 countries, with our top 5 being USA, Canada, Germany, Ukraine, Poland 706 regular subscribers, who receive our posts directly in their inbox as soon as they are published; these include journalists, diplomats, politicians, business leaders, and NGOs from around the world

12. EuroMaidan PR blog

13. News search In searching for news, we strive to stay focused on those areas where we bring real value-added: on news items that have not been reported widely in the international press and those that are unlikely to be picked up outside Ukraine. There is literally an endless stream of news that could and perhaps should be disseminated broadly beyond Ukraine, but even though we have a wide group of volunteers, we need to focus on areas where we can make a real difference - where we have a “competitive advantage” so to speak. The international press isn’t always going to pick up what is really happening on the ground; it tends to focus on the big picture and the biggest news. Our goal is to supplement what is already being published outside Ukraine with the details, stories, and personal accounts that bring the current events to life, that dispel popular misconceptions and propaganda, and that provide an essential context for an understanding of Ukraine .

14. Translation process Our translations typically fall into one of three groups: news, analysis or commentary, and personal accounts. We also translate anything that we believe should be shared with the rest of the world - from YouTube subtitles to Facebook posts to infographics . If in doubt, post it to our translation page (“Translation Fans Unite”) and ask for feedback. We have tended to translate, until now, mostly from Ukrainian into English, but with the Crimean crisis, we’ve found it increasingly important to also translate directly from Russian. Our team of translators and volunteers can cover all bases, and we have experts in various fields, including defense, economics and law, so if it’s published and important, we’ll do our best to get it done !

15. Our readers

16. Our readers Our news have been liked , shared , retweeted and quoted by The New York Times, Geoffrey R. Pyatt , CNN , BBC, Reuters, The Wall Street Journal, Kyivpost , Financial Times, Agence France- Presse , The Globe, GettyImages , Hromadske.TV , Agency Press Media, Polish Embassy, Polish Radio, uacrisis , the European Movement, BuzzFeed , Martin Schulz, The Hill, The Guardian, UNICEF Ukraine, Associated Press, NATO, U.S. Mission to OSCE, EU External Action, Media Diplomat and many more.

17. Cooperation d iaspora – help to Maidan ’s victims (Heaven’s Hundred) development of social networking for the Ministry of Defence of Ukraine Euromaidan SOS, Crimea SOS, Babylon 13, AntiRUP

18. Cooperation

19. Слава Україні!

20. Daria Sipigina EuroMaidan PR May 2014 Facebook https:// www.facebook.com/euromaidanpr?fref = ts Twitter https:// twitter.com/EuromaidanPR YouTube https:// www.youtube.com/user/EuromaidanPR Blog http:// euromaidanpr.com / Instagram http:// instagram.com/euromaidan_pr