Enumerate-Recognizable-Brands-in-the-Town.pptx

AFA report

1. Enumerate Recognizable Brands in the Town/Province

2. Objectives: The learners should be able to: Identify the most recognizable brands in the town/province. Evaluate the sector in which these brands operate. Asses the factors contributing to their prominence in the town.

3. Methodology used: Field Observations Visual surveys of major commercial areas that includes public markets, shopping centers, and etc. Consumer/Customer Feedback Informal interviews with residents to gather insights on brand recognition and consumer preferences.

4. Methodology used: Business Directories and Listings Reviewing available local business listings to cross-check the presence of local, national, and global brands.

5. LOCAL BRANDS vs NATIONAL BRANDS vs GLOBAL BRANDS

6. LOCAL BRANDS Are small local business that are visible in certain parts of the town, particularly in traditional markets, their reach and recognition were often limited. They struggled in competing with the larger national and global brands in terms of advertising and market penetration.

7. NATIONAL BRANDS These are several well-known national brands dominated sectors such as retail, food, and services. These brands were visible in prime locations like shopping malls and high streets. Their brand recognition, trust, and affordability made them popular with the town’s middle-income population.

8. GLOBAL BRANDS Are brands that are particularly in sectors like fast food, clothing, electronics, and entertainment. Their powerful marketing strategies and highly visibility (billboards and television ads) made them highly recognizable. Consumer loyalty to global brands was driven by factors such as quality, prestige, and consistent customer experience.

9. What is the name of your town/province?

10. AROROY, MASBATE

11. What are the recognizable brands in the town of Aroroy ?

12. LOCAL BRANDS PUBLIC MARKET VENDORS SARI-SARI STORES LOCAL EATERIES ( Carinderias ) LOCAL DRUG STORES INDEPENDENT COFFEE SHOPS LOCAL BAKE SHOPS

13. NATIONAL BRANDS CEBUANA LHUILLIER & PALAWAN PAWNSHOP PHARMACY CHAINS GAS STATIONS TELECOMMUNICATION PROVIDERS CLOTHING & FOOTWEAR CHAINS COURIERS

14. GLOBAL BRANDS TECHNOLOGY & ELECTRONICS BEVERAGES CONSUMER GOODS APPAREL & FOOTWEAR CLOTHING TELECOMMUNICATION

15. Do you have any idea of what are the recognizable brands here in the country?

16. T H A N K Y O U