Exploratory Research Design

Exploratory Research Design and its forms

1. exploratory research design Prepared By Rashida Hameed

2. EXPLORATORY RESEARCH DESIGN Exploratory Research Design is also known as Formulative Research Design . It is applied when the researcher is not acquainted with the problem. The main emphasis is the discovery of new ideas and insights. Much of social researches are of exploratory nature. A specific problem is formulated for precise investigation.

3. Exploratory Research Design is Flexible . It is Highly Unstructured . In exploratory research design one makes use of the following methods : Survey of Literature Experienced Survey Analysis of Insight Stimulating Cases

4. FORMS OF EXPLORATORY RESEARCH DESIGN Experience Surveys Secondary Data Analysis Case Analysis Pilot Studies

5. Experience Surveys Experience survey means the survey of people who have had practical experience with the problem. It rarely include formal questionnaire, instead the researcher may simply have a list of topics to be discussed. In an experience survey, should enquire their ideas about important issues, and try to find out what is important. Helps in the formulation of hypothesis.

6. Secondary Data Analysis Secondary data is a type of data that has already been collected in the past. Secondary data are in the form of finished products. Economic survey of the government of India, economic reviews published by various state governments, census data, data relating to agriculture, industry, forestry, education, etc. by the government are the examples of secondary data .

7. Researcher has to modify such data for their individual requirements. Secondary Data Analysis  involves a researcher using the information that someone else has gathered for his or her own purposes.   Secondary Data Analysis helps to define the business research problem.

8. Obtains information from one or a few situations that are similar to the problem situation . This method is suitable for areas where there are few or no experienced persons to provide necessary information for development of insights and hypothesis for specific research. This method consists of the intensive study of selected instance of the phenomenon in which one is interested. For this , existing records if any may be examined and the unstructured interview may be conducted. Case Analysis

9. This method will be fruitful only if the attitude of the researcher is seeking greater and greater amount of knowledge rather than of testing specific hypothesis. It is also referred as Case Histories . Case study is a powerful research methodology that combines individual and group interviews with record analysis and observation.

10. Pilot Studies It is the small scale preliminary study conducted before the main research, in order to check the feasibility or to improve the design of the research. Pilot studies are surveys using a limited number of respondents and often employing less accurate sampling techniques than are employed in large, quantitative research. Pilot Studies are used in different types of designs. - Within the context of exploratory research it covers some part of the research on a small scale. Major categories of pilot study include focus group interviews, projective techniques, and depth interviews .