Facebook - From Dorm room to Global Dominance

This presentation contains the revolution of Facebook.

1. From Dorm roo m to Global Dominance -The Business Journey of “ Face book ” -

2. Introduction

3. Chris Hughes Founding Mark Zuckerberg Eduardo Saverin Dustin Moskovitz

4. Expansion from Harvard to other universities…….

5. Initial growth and U ser E ngagement

6. Global context 2006 - 12 millions uses 2023 - 3.049 billions uses 37 . 7% use in wold population In Sri Lankan context 2023 - 8.6 millions uses 39.6% use in entire population global expansion Daily active uses growth rate 5.1% over year Most Facebook uses is in India; 385.65 millions

7. Innovation and products development Adding New Features Enhancing Existing Features Addressing User Concerns Personalization and Customization Accessibility and Inclusivity

8. Acquired for – $1 billion Date of Acquisition – 9th April 2012 Acquired for – $19 billion Date of Acquisition – 19th February 2014 Acquired for – $2.3 billion Date of Acquisition – 25th March 2014 Acquisitions by Facebook

9. challenges Privacy Concerns Misinformation and Fake News Antitrust and Monopoly Concerns Content Moderation Election Interference Mental Health Impact Algorithmic Bias

10. Future outlook Diversification I ntegration Privacy and Security Global Expansion Technological Innovation Future outlook and challenges Challenges Regulatory Scrutiny Competition Trust and Reputation User Engagement Monetization Pressure

11. Corporate Social Responsibility Supporting Local Communities Educating & Empowering Employees Employee Health & Safety Labor & Human Rights Gender Equality & Minorities Environment

12. Include ads in your videos Include ads in your articles Add subscription shortcut Collaborate with brands Earn money from your live videos Monetization strategies