GAMEBOX - ops plan for Telenor Pakistan.pptx

The GameBird Execution Plan outlines the strategic roadmap for launching and scaling the gaming platform.

1. GAMEBOX Activation plan

2. Objectives Awareness Curiosity Generation Gamebox Download & Subscription

3. Big Idea Phase 1: Hype Phase 2: Institute Champion Phase 3: City Championship

4. Scope 13 Towns Karachi Lahore Islamabad Rawalpindi Gujranwala Faisalabad Peshawar Multan Hyderabad Bahawalpur Sargodha Sahiwal Gujrat

5. Scope 5 Towns Karachi Lahore Islamabad Rawalpindi Faisalabad Peshawar

6. HYPE – Branding and creating hype in institute through announcement

7. Suggested Design#1

8. A portable stage will be attached for finale

9. Suggested Design#2

10. Pre-Hype: Registration

11. Competition

12. FINALE ROUND

13. Final

14. Towns No. of institute Units Duration Islamabad 5 Float unit 1 1 Month Rawalpindi 3 Peshawar 3 Gujrat 3 Float unit 2 1 Month Lahore 3 Gujranwala 3 Faisalabad 3 Sargodha 3 Float unit 3 1 Month Multan 3 Bahawalpur 3 Sahiwal 3 Karachi 8 Float unit 4 1 Month Hyderabad 4 Cost: PKR 8.8 Million 4 Units 12 Champions - content KPIs Interception Experience Downloads 96,000 12,000 6,000

15. Towns No. of institute Units Duration Islamabad 8 Float unit 1 1 Month Rawalpindi 4 Lahore 8 Float unit 2 1 Month Faisalabad 4 Karachi 12 Float unit 3 1 Month Cost: PKR 6 Million 3 Units 6 Champions - content KPIs Interception Experience Downloads 72,000 9,000 4,500

16. Thank you!