Ghar-ka-Tiffin-Business-Proposal_23bit177.pptx

A concise presentation outlining my business proposal, including the core concept, market potential, financial plan, and implementation strategy for successful execution.

1. Ghar ka Tiffin – Business Proposal Submitted to: Ms. Payal Desai Pandit Deendayal Petroleum University Submitted by: Aman Tabiyar – Engineering Student Date: August 3, 2025

2. 📜 Cover Letter From: Aman Tabiyar To: Ms. Payal Desai, Faculty, School of Liberal Studies Subject: Submission of business proposal – "Ghar ka Tiffin" Proposal presents a sustainable and scalable tiffin service delivering homemade, nutritious meals. Includes details of market need, business model, marketing strategy, and financials. Aim: Demonstrate creativity + practicality in planning.

3. ⚡ Executive Summary Business Idea: Subscription-based home-style meal delivery for students and professionals. Objective: Provide hygienic, affordable, and nutritious tiffin meals in Gandhinagar. Features: Authentic homemade taste Digital ordering & subscription Flexible meal plans Goal: Start with 50–100 customers and grow into the city's leading homemade tiffin service.

4. 🍽️ Statement of the Problem / Need Students & professionals struggle to find affordable, healthy meals . Alternatives like fast food and hostel messes are: Unhealthy Monotonous Expensive This leads to: Poor eating habits and health issues. Need: Convenient, home-style food option for people living away from home.

5. 💡 Proposed Solution Ghar ka Tiffin offers hot, homemade vegetarian meals with flexible subscriptions. Key Offerings: Daily lunch & dinner Weekly / monthly plans Free delivery (within 5 km) Easy ordering via website or WhatsApp bot Combines traditional cooking + modern logistics to promote healthy eating.

6. 💼 Business Model Model Type: Subscription-based Revenue Stream: Weekly & monthly meal plans Operations: Meals prepared in FSSAI-compliant home kitchens Pricing: Weekly ₹500–₹700 Monthly ₹2000–₹2500 Delivery: Managed by part-time student agents

7. 📊 Market Analysis & Target Audience Target Groups: University students PG / hostel residents Young professionals Local Market Size: ~25,000 potential customers Competitors: Hostel messes, Zomato, Swiggy, local dabbawalas Unique Selling Points: Hygienic, homemade meals Customizable plans On-time delivery

8. 📢 Marketing & Sales Strategy Launch Offer: First meal free Referral Scheme: ₹100 off for both referrer and new user Digital Marketing: Instagram, YouTube, influencer tie-ups Offline Promotion: Flyers at PGs, colleges, coaching centers Partnerships: Nutritionists & fitness influencers

9. 🏭 Operations Plan 01 Kitchen Setup: Certified home kitchens 02 Team: 3–5 cooks + 2–3 part-time delivery agents 03 Timings: Lunch: 12:00 – 2:00 PMDinner: 7:00 – 9:00 PM 04 Packaging: Eco-friendly branded containers 05 Technology: Website + subscription tracking

10. 👥 Team & Qualifications Founder: Aman Tabiyar – Engineering student, aspiring entrepreneur Support Staff: Local home chefs, student delivery partners Pilot Run: 20 students tested meals – all positive feedback "It's just like home. I don't miss food from home anymore." – Riddhi, SLS student

11. 💰 Financial Projections & Investment Initial Setup Cost – ₹1,00,000 Item Cost (₹) Kitchen setup & licensing 25,000 Utensils & packaging 15,000 Marketing 10,000 Website / app 20,000 Salaries 30,000 Projected Monthly Revenue: 50 customers × ₹2000 = ₹1,00,000 1 Break-even: Within 2 months 2 Profitability: From month 3 onward

12. ⚠️ Risk Analysis & Contingency Plans Risk Mitigation Strategy Low initial demand Offer free trials, digital promotions Hygiene issues Regular FSSAI checks & audits Delivery delays GPS tracking, route planning Regulatory hurdles Obtain all licenses in advance

13. 📃 Terms and Conditions Full refund within first 3 days of monthly plan. Weekly plans non-refundable once started. Pause/Resume requests 6 hours prior. Payments via UPI, cash, or card. Delivery radius: 5 km from kitchen base.

14. 🌿 Sustainability & Impact Promotes healthy eating habits among youth. Empowers local home cooks with income opportunities. Reduces food waste through planned subscriptions. Eco-friendly biodegradable packaging.

15. 🧾 Conclusion Ghar ka Tiffin fills the gap between fast food and homemade meals. Supports community-based entrepreneurship. Scalable model with potential expansion to nearby cities. Seeks faculty approval and feedback for refinement.

16. 🙏 Thank You Thank You for Your Time! Questions & Discussion