Group PPT on MBA Chai Wala by.pptx created by lalit

lalitrawat52 281 views 20 slides Feb 17, 2024
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About This Presentation

brief ppt on mba chai vala


Slide Content

TRINITY INSTITUTE OF PROFESSIONAL STUDIES Subject Name-Entrepreneurial Mindset GROUP PRESENTATION MBA CHAI WALA Harsh Dixit Sanchit Rajput(Sec-B) Tushar Verma(Sec-B) Abhishek Panwar Abhay Malhotra Lalit Rawat By- BBA Ist Semester SUBMITTED TO- MRS TANYA CHATWAL

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About MBA Chai Wala [MBA Chai Wala] The brand itself attract the people and makes them curious to know, what is this all about? Well It’s a journey of a young man…Who made his choice, listened to his own heart, hid truths from his own family, and made his name.

MBA CHAI WALA is a middle-class indian guy called Mr. Prafull Bilore . He has the dream to do MBA but he failed to get the admission. He always wanted to start his own venture. Soon, he discovered out his love for chai and making people happy so he opened a cozy but cute little chai store in Vastrapur with just Rs 8000. MBA CHAI WALA is a fast-growing homegrown Indian tea and snack brand. Firstly, Started by a young entrepreneur, a TEDx speaker, and a social worker Prafull Billore aka (MBA CHAI WALA), back on 25 July 2017, in (Ahmedabad) Gujarat and now for the past 4 years, the brand has established its presence across 15+ cities with 50+ MBA CHAI WALA Franchise in India. And, had revenue of 3+ crores in Fiscal Year 2020 Moreover, they have over 20+ varieties of Chai, Snacks, Juices. And, soon they are going to introduce Nashta (breakfast) options in their menu.

Some of their famous chai- Tulsi chai Adrak Chai Regular Chai Masala Chai Elaichi Chai Chocolate Chai

MBA CHAI WALA Menu-

About Prafull Billore

MBA Chai Wala Meaning Mr. Billore Ahmedabad Chai Wala Founder Name Prafull Billore Nickname Prafull / MBA Chai Wala Date of Birth 14 January 1996 Age 25 years Religion Hindu Nationality Indian Birth Place Dhar, Indore, Madhya Pradesh , India Current City Ahmedabad, Gujarat, India Education and Qualification B.com To go to MBA Chai Wala website Click here

Operations They use KIOSK MODEL to prepare their various chai cups now with the help of machines to maintain efficient procedures and keep sanitization up to the mark. Further more, this approach enables to maintain food hygiene and decreases operational costs. In effect the products get affordable, and the franchise gets a good margin in selling products.

Their Marketing Insights- MBA CHAIWALA Marketing team always runs their campaigns with word of mouth and PR strategies, digital marketing, ongoing trends and memes marketing.

Innovation They have developed a quality product line with various options to choose from. Keeping in mind that, they have to provide the fast & efficient service to their customers. Their Specific Customer Segment- As we all know, Indian tea is consumed by every age group in India and in most homes. Their focus is on providing healthy and hygienic tea and snacks to their customers at reasonable prices to people of all age groups.

Business Overview MBA CHAI WALA Private Limited is an unlisted private company incorporated on 26 August, 2020. It is classified as a one person company and is located in Indore, Madhya Pradesh. It’s authorized share capital is INR 15.00 lac and total paid up capital is INR 1.00 lac. The current status of MBA CHAI WALA Private Limited is – Active. MBA CHAI WALA Private Limited has two directors – Prafull Billore and Vivek Billore. The Corporate Identification Number (CIN) of MBA CHAI WALA Private Limited is U15549MP2020OPC052485. The registered office of MBA CHAI WALA Private Limited is at 1120, Mundi Road, Bijalpur, Indore, Madhya Pradesh. Today MBA CHAI WALA has over 20 employees and a business turnover of 3 crores this fiscal year.

Advantages of opening MBA CHAI WALA Franchise- Brand Recognition - The best advantage of having an MBA CHAI WALA Franchise. The brand has already marked its name and value recognition and it is growing rapidly in the Indian food and beverage industry. Operation Insight – Operations of the franchise are hassle less. And, it comes with easy operational procedures and Operations. Manuals will be shared with the franchise owner. MBA CHAI WALA franchise Cost Optimization – Brand opts for low-cost business procedures and is molded according to the market’s needs.

Why MBA CHAI WALA is becoming successful? Prafull was not getting many sales initially, so he started approaching customers and spoke politely in English. It attracted a lot of customers towards his tea stall, after all, he was an English speaking vendor. Eventually the tea stall became popular and more and more customers started visiting his tea stall.

One thing that worked for his business was tea factor. Tea is something that our nation loves, and when someone sells tea in a unique style by speaking politely in English, no one can resist. The cherry on top was earthen teacups, the toast, and the tissue that comes along with tea. Prafull made a small space in his tea shop where job seekers could put their details so that potential job providers could reach them. A tea shop and physical LinkedIn-like platform, Prafull gave two things that youth wants, tea and a job.

Prafull sets up his tea stall in different political rallies, marriages, and events where it can better brand exposure and attract more customers. Also, a marketing strategy that works the best these days is social media marketing . Prafull maintains a strong social media presence to reach its customers. These innovative ideas helped Prafull Billore to become a successful entrepreneur.

Conclusion We all can say that Chai(tea) is a beverage of Indian culture and the food & beverage industry in India is always in the demand segment and this homegrown brand MBA CHAI WALA, one of India’s iconic and innovative chai franchises, provides a decent return on investment and operational costs are low. Notably, the MBA CHAI WALA team is highly motivated to grow business at a fast pace within 5 years period. They are able to attract investors and entrepreneurs to their simple business and are active in capturing the bigger parts of the Indian market first. That’s why the brand is much active in social works and social platforms. That attracts customers more to their outlets in curiosity to check out.
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