Higher rankings. Quality traffic. Measurable

Higher rankings. Quality traffic. Measurable results.
Power your digital marketing strategies with Moz SEO software, tools, APIs, and bespoke data solutions.

1. MOZ WWW.MICHAEL.DIGITALBYTES.CO SEO Software for Smarter Marketing Prepared By: Michael I.G [phone] ProSEO Tool

2. MOZ INTRO Moz was founded by Rand Fishkin and Gillian Muessig in 2004 . It was called SEOmoz , and started as a blog and an online community where some of the world's first SEO experts shared their research and ideas. We launched the Beginner's Guide to SEO and our first Search Ranking Factors study, and that hub of industry expertise transformed into a small consulting firm and led us to create some of our first SEO tools. Page 2 Of 13

3. Page 3 Of 13 Keyword Research Link Building On-Page Optimization Local SEO Custom Reports Conclusion General Features & Functionality Thankyou ODMT Site Audits Rank Tracking Competitive Analysis 04 05 06 07 08 09 10 11 13 12 14 Table Of Content

4. Keyword Research Moz Keyword Explorer helps users find the best keywords to target by providing insights into keyword difficulty, monthly search volume, and potential organic Control. Page 4 Of 13

5. Site Audits Moz Pro Site Crawl scans websites for common SEO issues such as broken links, missing tags, and duplicate content, offering actionable insights and recommendations. Page 5 Of 13

6. Link Building Link Explorer provides a comprehensive analysis of backlinks, helping users understand their link profile, identify high-quality link opportunities, and track new and lost links over time. Page 6 Of 13

7. Rank Tracking Moz Rank Tracker allows users to monitor their website’s ranking for specific keywords over time, providing insights into SERP performance and tracking progress against competitors. Page 7 Of 13

8. On-Page Optimization On-Page Grader evaluates individual pages based on target keywords and offers suggestions for improving on-page elements such as title tags, meta descriptions, and content structure. Page 8 Of 13

9. Local SEO Moz Local helps businesses manage their local listings, ensuring information is accurate and consistent across the web, tracking local search performance, and improving visibility in local search results. Page 9 Of 13

10. Competitive Analysis Moz’s competitive research tools analyze competitor websites to understand their strengths and weaknesses and identify opportunities to outrank them. Page 10 Of 13

11. Custom Reports Users can create custom, white-labeled reports that showcase SEO performance and progress, which can be scheduled for automatic delivery to stakeholders. Page 11 Of 13

12. Page 12 Of 13 General Features & Functionality Keyword research tools Link research tools Competitive research tools Technical SEO site crawl tools On-page SEO analysis tools Tracks SERP features Tracks weekly keyword rankings, mobile vs. desktop 7. Shows local SERP competitors 8. Custom report builder 9. CSV exports 10. Tracks hyper-local ranking positions 11 Complimentary API access

13. Conclusion Moz’s user-friendly interface, as shown in the provided image, features a clean layout with navigation tabs for Campaigns, Domain Overview, Competitive Research, Keyword Research, and Link Research, making it easy for users to access various tools and insights efficiently. Page 13 Of 13

14. Thank You For Your Attention CEO OF ODMT Mr. Subhash Mangalam Trainer Mrs. Vaishnavi Co-Ordinator Mrs. Geetha www.odmt.in