IILB portal revamp -MR. Sameer Gode.pptx

Revamping of IILB portal

1. IILB PORTAL REVAMPING PROPOSAL By Sameer A. Gode

2. Current IILB portal Weaknesses • Limited availability of real-time data on land parcels. • Too complex for an user. • Important functionalities does not work. • Limited user engagement features. Opportunities • Improved user experience with intuitive interface. •Real-time updates on land availability and infrastructure status and online application. •Strengthening collaboration with local authorities and industry associations. •Portal revamping by considering different personas. Strengths • Centralized platform for accessing information on industrial land parcels. • Offers transparency in land availability, infrastructure, and regulatory requirements. • Contact details of concerned authority for ease of application submission. KEY HIGHLIGHTS OF PORTAL SWO ANALYSIS OF PORTAL Search and Filter Options Users can search for industrial land parcels based on location, size, infrastructure availability, and sector. Contact and Support Access to support services and government agency contact information. Industrial Park Listings Listings for each parcel, including land size, location coordinates, infrastructure availability, zoning details, ownership status, etc. Interactive Map Visualizes industrial land parcels geographically and explores proximity to amenities.

3. Key stakeholders of IILB portal 01 06 02 04 05 03 02 – State Govt. 01 – Govt. of India 03 – Private sector 05 - Investors 06 - Entrepreneurs and Startups 04 - International organizations Major Stakeholders of IILB portal – Total 06 But, PRIME USERS OF IILB PORTAL: 1. Investors and 2. Entrepreneurs/Startups ECONOMIC INCENTIVES ENVIRONMENT ACCESSIBILITY INFRASTRUCTURE LOCATION LAND SIZE/SHAPE REGULATORY COMPLIANCE COST LABOUR FUTURE DEVELOPMENT 01 03 05 07 09 02 04 06 08 10 While selecting an industrial land, adjacent things are considered by any investor / startup Opportunity : Points 1 & 2 are implemented in portal but rest 8 are NOT fully implemented yet .

4. Proposed enhancements I would like to suggest the following three modules for updating the IILB portal: Module 1: When a user requests a deeper examination of industrial plots, then only GIS-based map search will be displayed. However, the user should first be given a more comprehensive view of industrial parks arranged according to their locations with actual photos and some crucial information that is first relevant. (Inspiration taken from German analogous of Invest India/IILB). Kindly refer the attached document to view the idea’s UI. Module 2:   According to the preceding slide, the portal has overlooked eight important criteria that investors consider when choosing a land piece. These missed eight factors can be accommodated in solution 1 and economic data such as population density data, employment rate, supply chain data, labour market dynamics, etc. can be included to help investor. Module 3 : Other missing items that should be incorporated in accordance with priority: 1. Redirection or on- site land parcel buy/lease application process 2. Dashboard to showcase upcoming new projects 3. Case studies / Success Stories of successful clients. (Low hanging fruit) 4. Collaboration portal : To build network among investors, industry experts, govt officials, etc. 5. Highlighting of parks with great connectivity - Integration with portals like PM Gati Shakti, Sagar Setu , etc. 6. Continuous improvement -Innovation, Update as per market dynamics. 7. Feedback Mechanism 8. Multilingual support for portal. 9. Accessibility features: To accommodate users with disabilities 10. Virtual site Visits. 11. Investment Calculator.

5. Strategic roadmap for enhancements Module 1 - UX Revamp Module 3 - Dashboard for upcoming projects. Module 3 - Continuous improvement -Innovation, Update as per market dynamics Module 2 – Showing Pollution level, ESG – AQI, CPCB integration. Module 1 - Properties with actual images. Module 3 - Case studies/ Success Stories Module 2 - Highlighting road connectivity, public transportation, and proximity to residential areas. Module 3 - To accommodate users with disabilities. Module 3 - Online Application Mechanism Module 3 - Collaboration portal : Investors, industry experts, govt officials, etc. Module 3 - Implementation of Feedback Mechanism. Module 3 –Providing Virtual Visit feature. Module 2 – Infrastructure: Showcasing availability of power source, water supplies, internet connectivity, etc. MODULE 2 – Showing government incentives, tax benefits, subsidies, etc. MODULE 2 – Integration with readily available govt data on various labor dynamics Module 3 - Introduction of investment calculator tool in portal. Module 3 - Integration with portals like PM GATI SHAKTI, SAGAR SETU, National Logistic portal, etc. Module 3 – Multilingual Support. PHASE 1 3-6 months PHASE 2 6-9 Months PHASE 3 9-12 Months PHASE 4 12-15 Months Assumption : IILB portal has already integrated with data analysis tools such as Google Analytics, Apache Superset, etc. for deriving data insights.

6. 20% 30% 35% Resource Utilization 20 % hike in the rate at which plots are leased/ purchased. Efficiency Reduction by 30 % in average tike taken by application to process. User Engagement 35 % surge in total number of users actively accessing the portal and the average duration of user sessions Metrices and Success Criteria Economic Perspective Hike of 10 % in jobs created by projects via IILB portal. 10% Repeat Users of Portal Surge of 25 % in number of users re- visiting the portal + Likelihood of recommendating this portal. 25% IILB portal contributing to EoDB Ranking and GDP growth Even a small contribution here will be worth.