Interpreting The Brief B2.pptxmfnvfnjvfdnvjnfdn

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1. Interpreting The Brief B2 Creative Industry Response

2. The Brief The client for this project is Sunderland Culture as they are holding a media exhibition called Bright Light: Northern Talent, Which has been a consistent convention in the Northeast for 26 Years. Their requirements for the project are to make an approximately 15-minute-long video. This could be a Documentary or a Short Film. The subject of the video should be tied to the Northeast or Sunderland specifically, this could be either the filming locations, the cast or the overall themes being relevant to people’s experiences living in the Northeast like poverty or unemployment. These requirements are quite loose so gathering ideas for this project should be quite fun and help me to understand my local community more. 20XX 2

3. The Audience The intended audience for this brief are people are aged between 16-25. This is perfect for me as I fall within this age bracket giving me a better ability to relate and cater towards them. Catering towards Gen Z can sometimes be challenging but by later researching their interests it can be made a lot easier and create an overall better end product 20XX 3

4. Deadlines I have the whole academic year to complete this project as the deadline is 26 th of April 2024 and the Resubmission Deadline is 11 th June of April 2024. This leaves me a lot time to create the best possible product That I can. As well as time for any inevitable problem solving that will come up during the production of the project.  Presentation title 20XX 4