Itt is one of the Explanatory_Research.pptx

Dr ibrahim Abdi Hassan

1. Explanatory Research Reported By: Serna, Maria Angela Esposado , Jane Nicole

2. Explanatory Research An attempt to connect ideas to understand the cause and effect . Looks at how things come together and interact.

3. Explanatory Research Allows research to test very specific theories. Make amends to previous theories .

4. ADVANTAGES OF EXPLANATORY RESEARCH This study may play an instrumental role in terms of identifying reasons behind a wide range of processes, as well as, assessing the impacts of changes on existing norms, process etc . Offers advantages of replication if necessity arises. Associated with greater levels of internal validity due to systematic selection of subjects .

5. DISADVANTAGES OF EXPLANATORY RESEARCH

6. Explanatory Research Allows research to test very specific theories. Make amends to previous theories .

7. Explanatory Research This research does not occur until there is enough understanding to begin to predict what will come next with some accuracy.

8. Explanatory Research Example What is the effect of brand image on consumers purchase intention. - To understand and explain this relationship.