japie swanepoel_ ai windhoek june 2024.pptx

AI tools for your organisation and how to use them.

1. AGENDA What is AI? The threats. What can it do for me? AI tools overview. The major GPT’s and what they can do. Other AI tools. Prompts: engineering, chaining, mastery. AI strategy? AI policy? Practical applications. Learn more Now what? ( verify, AI dream team, experiment )

2. Vulnerabilities Accusations of plagiarism Unintentional copyright infringement Generic content creation Negative public reaction Possible bans or blacklisting Pivoting your business or career

3. 3 most common reasons people fear AI Fear # 1 : “AI will replace my job.” Fear # 2 : “AI creates soulless work.” Fear # 3: “AI will make everyone a creator.”

4. This is what marketers say

5. What can it do for me?

6. But is it just for marketing? Legal Real estate Consulting Marketing Finance Outreach Business strategy Customer service Health tech Creativity Social media management HR Content creation & editing Therapy Learning and development Science Logistics Manufacturing Administration Writing Coding

7. EVERYDAY AI APPLICATIONS

8. GPT’S

9. https://www.copy.ai/ https://www.copy.ai/

10. LLM Leaderboard

11. Fee structures

12. Don’t think you can cheat Google! Our advice for creators considering AI-generation  As explained, however content is produced, those seeking success in Google Search should be looking to produce original , high-quality , people-first content demonstrating the qualities of E-E-A-T.

13. What is prompt engineering?

14. Why is prompt engineering so important?

15. What is prompt chaining? Break complicated task down into smaller bits. Create folders https://pi.ai/talk

16. Ben Angel’s 8 step prompt guide

17. CONTENT ANALYSE REPEAT PERSONA

18. AI workflow automation harnesses the prowess of artificial intelligence to streamline mundane tasks like data entry, processing, and analysis. By delegating these repetitive tasks to computers, businesses can significantly enhance efficiency and productivity.

19. Still overwhelmed? Where to start? Which tools to use? YOU NEED AN AI

20. Tools to consider Advertising Tool ( Ad Creative ) Chatbots ( ChatGPT ,  Claude ,  Bing AI ,  Gemini , Pi) Content creation ( Jasper ,  Copy.ai ,  Anyword ) Grammar checkers and rewording tools ( Grammarly ,  Wordtune ,  Copy.ai ) Video creation and editing ( Descript ,  Wondershare Filmora ,  Runway ) Image generation ( DALL·E 3 ,  Midjourney ) Voice and music generation ( Murf ,  ElevenLabs ) Knowledge management and AI grounding ( Mem ,  Notion AI ,  Personal AI ) Task and project management ( Asana ,  Notion AI ) Transcription and meeting assistants ( Otter AI ,  Krisp ) Scheduling ( Reclaim ,  Clockwise ,  Motion , Planable ) Email inbox management ( SaneBox ,  Mailbutler (Outlook ),  EmailTree (can input knowledge base ) Slide decks and presentations ( Decktopus ,  Beautiful.ai ) Automation ( Make ,  Copy.ai , Zapier) Interact with Google Docs, Spreadsheets, Gmail ( Google Workspaces/Gemini )

21. AI STRATEGY Clear Goals Data Rules Solid Tech Foundation Employee Buy-In Ethics Guidelines Organizational Readiness The key is making an AI strategy straightforward - define goals, get the right data/tech foundations, educate employees, ensure ethical practices, and get the organization ready for AI-driven changes.

22. AI POLICY Clear rules for AI No sneaky AI Protecting your info Fairness for all Humans in charge Using AI for good Keeping Up and Learning Keeping AI policies up-to-date Learning about AI

23. Implement Rate Limiting Utilise Selective IP Bans Configuring your robots.txt

24. [email protected]