Ktdc ppt

its basicaly a presentation od kerala tourism development corporation -must watch

1. KERALA TOURISM DEVELOPMENT CORPORATION

2. The   Kerala Tourism Development Corporation  ( KTDC ) IT is a  public sector undertaking  that conducts and regulates the tourism activities of the  Indian  state of  Kerala . The KTDC is headquartered at  Thiruvanathapuram  and has offices across all the districts of Kerala. The agency also operates hotels, resorts, and tourist rest houses in key locations in the state. Its official slogan is "Official host to God's own country." It is one of the most profitable ventures of the Kerala government

3. HISTORY OF ORGANISATION

4. Kerala was a relatively unknown state among tourist circles until the early 1960s. The first initiative to popularize Kerala as a tourist destination was undertaken by  Travancore 's first prince:  H.H. Col. Goda Varma Raja  (husband of H.H. The Queen of Travancore) started Kerala Tours Limited to popularize key tourist locations in Travancore Kingdom. When Travancore merged with India, Kerala Tours Limited became a private entity under the Travancore royal family. For more than 20 years since Independence, Kerala trend to ignore tourism as a key industry, leaving KTL and other private players to lead the role. In the 1960s, KTL struck gold, by collaborating with  Thomas Cook  and started popularizing  Kovalam  in western countries which started the advent of hippie culture in Kovalam Beach. The strong inflow of tourists into Kovalam, started Kerala government to consider tourism as a key industry. Though it tried to nationalize Kerala Tours Limited, it soon fell into legal issues. This resulted in the government to think starting a new entity known as Kerala Tourism Development Corporation (KTDC) IN 1966.

5. OBJECTIVE OF ORGANISATION To promote Kerala as a leading tourist destination To identify key tourist destinations within Kerala and promote it outside To provide auxiliary support in developing key tourist destinations To provide highest quality hospitality services to tourists To act as one-source destination for various informations regarding tourist destinations and other related informations. To ensure higher returns to government, through financial and social viable projects, and thereby provide employment

6. PLACES OF INTREST IN KERALA KOCHI MUNNAR THEKKADY KUMARKOM ALAPPUZA KOVALAM

7. Kochi, 'the Queen of Arabian Sea', industrial capital of Kerala is also blessed with the best backwaters in the world. kochi is cluster of picturesque islands namely Colgate, Vying, Gundy and Vallarpadam. This historic town has a lot of colonial symbols of Portuguese, Dutch and English cultures. The visitors can feel the air of colonialism in places like Jewish synagogue Mattanchery, Dutch palace and Bolgatty palace. The visitors can enjoy the wonder of fishing by Chinese fishing nets in the harbour, Fort kochi . KOCHI

8. Munnar is one of the coolest tourist destinations of south India. Situated at 1600 meter above sea level, this magical hill station offers a great variety of choices like lakes, reservoirs, mountain streams, scab row rocks, wooded valleys, wavy grass hills, tea plantations, hurling waterfalls, fragrant cardamom bushes, adventurous elephant herds and a beautiful landscape painted with colonial bungalows and buildings. Munnar is a favorite spot for the adventurous tourists with the facilities like trekking, camping, rock climbing, parasailing, gliding and fishing. The Nilgiris or Blue Mountains got its name from the blue flowers of Neelakurinji that blossom once in 12 years MUNNAR

9. Thekkady has one of the most fascinating wildlife sancturies and is noted for its geomorphology, diverse wildlife and beautiful landscape. A boat cruise on the Periyar lake is perhaps the best way to watch the wildlife in the reserve, which includes 35 species- the wild elephant, panther, sambhar, deer, wild gaur, tiger, Nilgiri tahr, Malabar giant squirrel and the flying squirrel THEKKADY

10. These blue backwaters reflect the blue sky with a meadow of water lilies and lotuses. Water channels and waves wind their way through the green paradise of mangroves, coconut palms and paddy fields of the countryside. KUMARAKOM

11. ALAPPUZHA Alappuzha is surrounded by numberless waterways, canals and lakes. Most of the backwater cruises begin or end in Alappuzha . The backwaters with water birds and flowers and greenery along their banks are a beautiful and energizing sight. Alapuzha is also famous for the famous snake boat races..

12. The most popular and favorite beach, situated 16kms away from the capital city of Kerala, Thiruvananthapuram with three adjacent crescent beaches. The covering of the beautiful rocky mass has created a paradise of calm water and a splendid choice for sun bathing. Beach lovers have plenty of leisure facilities like Ayurvedic health resorts, herbal body massages, shopping malls, massage parlours, convention centers etc KOVALAM

13. How To Reach ? By Flight  :  There are 3 airports in Kerala-Trivandrum International Airport, Kochi(Ernakulam) International Airport and Calicut Airport. These airports are connected with most of the international airports in other parts of the world. By Rail  :  There are trains to Kerala from most of the major I ndian cities. There are direct trains to Kerala from Delhi, Mumbai, Madras, Bangalore ,Kolkata and other major cities of India. By Road  :  Kerala is directly connected by road with 2 states-Karnataka and Tamilnadu.Kerala is connected with other major cities of India through National Highways

14. MADE BY : MILONI SHAH A-014 MOKSHA SHAH A-015