Lesson 1 multimedia

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1. Introduction of Multimedia

2. Learning Competencies Identify multimedia elements in various forms (graphics, animation, sound, video, etc.) as encountered and used in daily life (entertainment, education, business, etc.) SSP_TLE-CT8MB-Ia-b-1.1

3. Derived from the word “Multi” and “Media” Multi - Many, Multiple, Media - Meduim of Communication & information presentation – text, graphic, voice, images, music and etc

4. What is Multimedia Multimedia is a combination of text, graphics, sound, animation and video, to effectively communicate ideas to users.

5. In a multimedia application, basically the elements are divided into two: 1. dynamic (objects that move or change) 2. static (objects that do not move).

6. Five main elements of multimedia

7. 5 E l e m e n t s o f M ul t i m e di a Text

8. To produce an effective multimedia program there are three things that need to be considered. They are: The position of the text on the screen. The length of the message Legibility of the text In multimedia application, other media screen can be linked through the use of text. This what you called HYPERTEXT

9. 2. Graphics/Images The oldest form of media Two-dimensional figure or illustration and make the multimedia application attractive. Used in multimedia to show more clearly what a particular information is all about and illustrate ideas through still pictures Could be produced manually (by drawing, painting, carving, etc.) or by computer graphics technology.

10. 2. Graphics/Images There are two types of graphics used: Bitmaps and Vectors Various file formats of images are .jpg, . png , .gif etc. Bitmap images are real images that can be captured from devices such as cameras. Vector graphics are created using software in the computer .

11. 3. Audio Produced by vibration, as perceived by the sense of hearing. In multimedia, audio could come in the form of speech, sound effects and also music score which makes it easier for people to understand . There are two basic types of audio or sound : analog and digital audio .

12. Analog audio refers to the original sound signal. Digital audio refers to the digital sampling of the actual sound. We can record analog audio file. We can use special audio editors like Sound Forge to convert analog audio files into digital audio files. Various audio software include VLC media player, real player, etc.

13. Is the technology of capturing, recording, processing, transmitting, and reconstructing moving pictures. Video is more towards photo realistic image sequence / live recording as in comparison to animation. Video enhances, dramatizes, and gives impact to your multimedia application to effectively convey great deal of information. Video

14. ANIMATION Animation is the rapid display of a sequence of images of 2-D or 3-D artwork or model positions in order to create an illusion of movement. The effect is an optical illusion of motion due to the phenomenon of persistence of vision. Animation adds visual impact to the multimedia project. Animation are used in cartoons, scientific visualization.

15. 2D animation refers to creating movements in basic objects. These objects are put into various situations or positions and have movement on the screen. 3D animation refers to creating movements to three dimensional digital objects from photographs. Movements like spinning and flying across the screen are some samples of animations.

16. Control One final component of multimedia is the amount of control afforded to the user. At a minimum the user should be able to start and stop the program. In more advanced programs there may be a multitude of navigation options available to take users through the program.

17. Control The various multimedia elements used in multimedia can be produced by different application programs, such as Graphics/Drawing programs Animation programs Word Processing Image capture - digital cameras, scanners Digital Video editing Sound recording and editing programs.

18. Standard File Formats Each of the five elements mentioned has various standard file formats. A file format is a particular way to store information in a computer . The formats will allow you to make decisions of the type of text, graphic, audio, video and animation to use when developing your own multimedia program.

19. Standard File Formats of Each Element 1. Text

20. 2. Graphic

21. 3. Audio

22. 4. Video

23. 5. Animation

24. Linear VS Non-Linear A Multimedia Project is identified as Linear when: It is not interactive User have no control over the content that is being showed to them. Example: A movie A non-interactive lecture / demo show LINEAR

25. Linear VS Non-Linear • A Multimedia Project is identified as Non-Linear when: It is interactive Users have control over the content that is being showed to them. Users are given navigational control Example: Games Courseware W eb sites( Social Media , Educational Site) NO N - L IN E A R computer programs or other material designed for use in an educational or training course.

26. INT E RA C TIVITY Interactivity can be termed as the dialog that occurs between an individual and a computer program. Interactive multimedia refers to the multimedia applications that allow users to actively participate rather than being passive recipients of information. Technologies such as DVDs and digital TV are classic examples of interactive media devices, where a user can control what they watch and when.

27. IMPORTANCE OF MULTIMEDIA “Tell me and I will forget; show me and I may remember; involve me and I will understand” (Chinese proverb) Each person learns differently and each person is inspired by something different. The use of multimedia allows developers to tap into these differences.

28. IMPORTANCE OF MULTIMEDIA https://medium.com/@iDashboards_UK/on-average-people-remember-only-20-of-what-they-read-but-80-of-what-they-see-8411224769e2

29. BENEFITS OF MULTIMEDIA Addresses multiple learning styles Provides an excellent way to convey content Uses a variety of media elements to reinforce one idea Activates multiple senses creating rich experiences Gives life to flat information Enables users to control Web experience Enhance user enjoyment improves retention

30. Use of Multimedia There are a number of fields where multimedia could be of use. Examples are:- Business Education Entertainment Home Public Places

31. Education Use and Applications Courseware / Simulations E-Learning / Distance Learning Information Searching https://www.google.com.ph/search?q=multimedia+in+education&tbm=isch&ved=2ahUKEwjsy5LWoeTyAhXXAaYKHXk6DW0Q2-cCegQIABAA&oq=multimedia+in+&gs_lcp=CgNpbWcQARgCMgcIIxDvAxAnMgcIIxDvAxAnMgUIABCABDIFCAAQgAQyBQgAEIAEMgUIABCABDIFCAAQgAQyBQgAEIAEMgUIABCABDIFCAAQgAQ6CAgAEIAEELEDOgsIABCABBCxAxCDAToICAAQsQMQgwE6BAgAEEM6BwgAELEDEEM6CggAELEDEIMBEEM6BAgAEB5Q28EBWPDoAWCo-QFoAnAAeACAAYUBiAHYDZIBBDUuMTGYAQCgAQGqAQtnd3Mtd2l6LWltZ8ABAQ&sclient=img&ei=rdgyYazBO9eDmAX59LToBg&bih=635&biw=1349&hl=en#imgrc=VP_DprE5ymPtAM https://www.google.com.ph/search?q=multimedia+in+education+philippines&tbm=isch&ved=2ahUKEwiEi4vmoeTyAhUGbJQKHbXuAT8Q2-cCegQIABAA&oq=multimedia+in+education+philippines&gs_lcp=CgNpbWcQAzoFCAAQgAQ6BAgAEB46BggAEAUQHjoECAAQGFCPjgdY1rMHYMi4B2gCcAB4AIABqQGIAagMkgEDNS45mAEAoAEBqgELZ3dzLXdpei1pbWfAAQE&sclient=img&ei=z9gyYcTnGIbY0QS13Yf4Aw&bih=635&biw=1349&hl=en#imgrc=KVQW8iMuwZ3cFM https://www.google.com.ph/search?q=google+classroom&tbm=isch&ved=2ahUKEwigzfegouTyAhWPwYsBHaLeA8gQ2-cCegQIABAA&oq=goo&gs_lcp=CgNpbWcQARgAMgcIIxDvAxAnMgcIIxDvAxAnMgcIABCxAxBDMgQIABBDMgcIABCxAxBDMgQIABBDMgQIABBDMgQIABBDMgQIABBDMgcIABCxAxBDOgUIABCABDoICAAQgAQQsQNQu70FWNjABWD9ygVoAHAAeACAAXGIAboCkgEDMS4ymAEAoAEBqgELZ3dzLXdpei1pbWfAAQE&sclient=img&ei=StkyYaCAMo-Dr7wPor2PwAw&bih=635&biw=1349&hl=en#imgrc=eOOkiYxZSkUbdM WHERE DO WE USE MULTIMEDIA?

32. WHERE DO WE USE MULTIMEDIA? Business Use and Applications Sales / Marketing Presentation Trade show production Staff Training Application Company Kiosk https://www.google.com.ph/search?q=business+presentation&tbm=isch&ved=2ahUKEwi6jqCWoOTyAhW-zYsBHf0SB_IQ2-cCegQIABAA&oq=business+presentation&gs_lcp=CgNpbWcQAzIFCAAQgAQyBQgAEIAEMgUIABCABDIFCAAQgAQyBQgAEIAEMgUIABCABDIFCAAQgAQyBQgAEIAEMgUIABCABDIFCAAQgARQ9jFYmD9g30RoAHAAeACAAdEBiAG1CZIBBTIuNy4xmAEAoAEBqgELZ3dzLXdpei1pbWfAAQE&sclient=img&ei=G9cyYfqUIb6br7wP_aWckA8&bih=635&biw=1349&hl=en#imgrc=oDzXX-VNfXjuVM https://www.google.com.ph/search?q=globe+sim+trade+show+events&tbm=isch&ved=2ahUKEwjD0bP4n-TyAhUI9pQKHTNlClIQ2-cCegQIABAA&oq=globe+sim+trade+show+events&gs_lcp=CgNpbWcQAzoHCCMQ7wMQJ1DTG1jXI2D6KGgAcAB4AIABZ4gBggOSAQMzLjGYAQCgAQGqAQtnd3Mtd2l6LWltZ8ABAQ&sclient=img&ei=3NYyYcPzOYjs0wSzyqmQBQ&bih=635&biw=1349&hl=en#imgrc=xzamBkDcqumKBM

33. WHERE DO WE USE MULTIMEDIA? E ntertainment Multimedia games are also very popular . Multimedia is heavily used in the entertainment industry, especially to develop special effects in movies and animations. https://www.google.com.ph/search?q=games+PNG&tbm=isch&ved=2ahUKEwjAsLbQmuTyAhVDNqYKHePGCHwQ2-cCegQIABAA&oq=games+PNG&gs_lcp=CgNpbWcQAzIFCAAQgAQyBQgAEIAEMgUIABCABDIFCAAQgAQyBQgAEIAEMgUIABCABDIFCAAQgAQyBQgAEIAEMgUIABCABDIFCAAQgAQ6BAgAEEM6BggAEAcQHlCFtgpY7cAKYKzCCmgAcAB4AIABggGIAdEDkgEDMC40mAEAoAEBqgELZ3dzLXdpei1pbWfAAQE&sclient=img&ei=StEyYcDjOMPsmAXjjaPgBw&bih=635&biw=1349&hl=en#imgrc=kG-o0jhq3B_dyM https://www.google.com.ph/search?q=entertainment+PNG&tbm=isch&ved=2ahUKEwi4vtXFmuTyAhUIhpQKHXq-D4cQ2-cCegQIABAA&oq=entertainment+PNG&gs_lcp=CgNpbWcQAzIFCAAQgAQyBQgAEIAEMgUIABCABDIFCAAQgAQyBQgAEIAEMgYIABAFEB4yBggAEAUQHjIGCAAQBRAeMgYIABAFEB4yBggAEAUQHjoECAAQQ1CPmgFYraEBYPajAWgAcAB4AIABf4gBxwOSAQMwLjSYAQCgAQGqAQtnd3Mtd2l6LWltZ8ABAQ&sclient=img&ei=NNEyYbjUFoiM0gT6_L64CA&bih=635&biw=1349&hl=en#imgrc=xqt-YvFrTLgEGM

34. WHERE DO WE USE MULTIMEDIA? Home - From cooking to gardening, home design to repair, indeed multimedia has made itself useful at home. It enables you to convert your video to digital format, store your pictures in a compact disc, and many more. https://www.google.com.ph/search?q=vlogging+while+gardening&tbm=isch&ved=2ahUKEwiC9butpOTyAhVvEqYKHV8RAHYQ2-cCegQIABAA&oq=vlogging+while+gardening&gs_lcp=CgNpbWcQAzoECAAQQzoFCAAQgAQ6BggAEAgQHjoECAAQGDoGCAAQBRAeOgYIABAKEBhQ3hVYs2Vg3WpoB3AAeAGAAeADiAGzGZIBCjYuMTcuMS4wLjGYAQCgAQGqAQtnd3Mtd2l6LWltZ8ABAQ&sclient=img&ei=fdsyYcLCO--kmAXfooCwBw&bih=635&biw=1349&hl=en#imgrc=dJWpKdCYYlVucM https://www.google.com.ph/search?q=pinoy+watching+news&tbm=isch&ved=2ahUKEwjpvZmDpOTyAhVCEKYKHSp4Bt0Q2-cCegQIABAA&oq=pinoy+watching+news&gs_lcp=CgNpbWcQAzoHCCMQ7wMQJ1DNbljldWCOemgAcAB4AIABe4gBpQSSAQMyLjOYAQCgAQGqAQtnd3Mtd2l6LWltZ8ABAQ&sclient=img&ei=JdsyYamXFMKgmAWq8JnoDQ&bih=635&biw=1349&hl=en#imgrc=RRcggLE2sDxlnM

35. WHERE DO WE USE MULTIMEDIA? Public Places Multimedia is present in standalone terminals, or kiosks, in airport terminals, hotels, mall, train stations, museums, grocery stores, and more. It provides us information and help about a particular place. Interactive kiosks enables you to make a transaction without talking to a sales agent. https://www.google.com.ph/search?q=sm+cashier+counter&tbm=isch&ved=2ahUKEwiHqMmGpeTyAhVgwIsBHVdsACkQ2-cCegQIABAA&oq=sm+cashier+counter&gs_lcp=CgNpbWcQA1AAWABgjbMBaABwAHgAgAEAiAEAkgEAmAEAqgELZ3dzLXdpei1pbWc&sclient=img&ei=ONwyYYesM-CAr7wP19iByAI&bih=635&biw=1349&hl=en#imgrc=Le1wV867QkrQSM

36. Multimedia and graphics can be a very effective tool to communicate, educate, compel, and convince you and/or your audience. Multimedia can help to gain and hold attention, make points clearer, stimulate discussion, and in general, enhance the learning process, if it also includes the appropriate human elements. CONCLUSION

37. THE END