Levi's Advertisement and camapign design

Tvc commercial

1. Opening scene: Sunlight floods a cosy living room. Maya, 21, explores,
discovering an old trunk. Inside, memories await, including faded Levi's
jeans.

Flashback: Young Maya admires her mother donning those same Levis
jeans with a kurti filled with awe.

Present: Maya, now a woman, cherishes the jeans, tracing their worn
patches. She styles them with a modern kurta, blending past and
present. A framed photo of her late mother brings a gentle smile.

Closing Text: Every stitch, every wear Tells a story
Timeless stories in Levi's.
Notes:

The music throughout the commercial should be gentle and evocative,
blending elements of nostalgia and modern optimism.

3. Gee

Her mother, raciant in a kurta, pais it with

Young Maya watching her mother, dressed in a kurt
faded blue Levis, preparing forthe day.

paired with those same Levis jeans, mesmerized by
her mother gating ready.

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‘She styles them with a modem kurta, bending the

The scene is filed with a sense of admiration and
‘astagia of her childhood with her own unique far

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4. Her reflection inthe mir a blend of past and present. Maya gazes at a framed photo of her late mother
She smiles, a mix of nostalgia and pride. (nthe table with a gentle smile on her face

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Every Stitch, Every Wear Tells a Story

Timeless Stories in Levi's