LinkedIn

1. Relationships Does Matter in Business

2. SECTION 2. Who Uses LinkedIn?
Are the people you want to meet on
LinkedIn?
SECTION 1. LinkedIn?
What is LinkedIn and it’s background
SECTION 3.
Personalizing your profile account in
LinkedIn (or if you already have one,
how to make sure it’s optimized)

3. Founder: Reid Hoffman
Former board member of PayPal
•Founded on December 2002
•Launched Date: May 5 2003
•Revenue as per Q1 2011: US$ 121 millions
•Slogan: Relationships Matter
•Listed: NYSC May 2011

4. http://www.linkedin.com

5. The Old Way To Do Business

6. A NEW Way of Doing
Business

7. Average Age 41
Household
Income $109,703
Male 64%
JOB TITLES:
Executives
EVP/SVP
Senior Management
Middle Management

8. LinkedIn adds a new
member every second!

9. LinkedIn has over 115.8 million members.
115,800,000

10. The majority of LinkedIn users are
decision-makers or have influence
in the purchase decisions at their
companies.66%

12. Tag Keyword
Sharing Box (Twitter)
Current & Past positions
Recommendation &
Connections
Personal contact channels

13. Reach more people by utilizing
your whole network.

14. Browse group discussions
or answer questions.

15. Find connections to leverage by
researching people or companies.

16. Manage the information that’s publicly
available about you as a professional.

17. Promote yourself
or your work
Make new business or
professional contacts
22%
20%
47%
67%
Do you use your online profile to…

18. Your Turn!
Create or make changes to your profile.

19. to grow
business on
LinkedIn

20. 1.Professional Profile
only
2. Regular share & update
3. Comment on update

21. 4. Use LinkedIn Apps
http://www.linkedin.com/static?key=application_directory
5. Join groups and interact
appropriately
6. Share blog posts with
your groups