LP7_-online-class_TEXT-INFORMATION-PART2alcala_-Copy.pptx

srei8348 22 views 40 slides Jun 26, 2024
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About This Presentation

Media Information Literacy Lesson 8 about Text Media and Information. Text as Visuals. typefaces. Appropriateness. Proximity. Alignment. You can also learn organizations of text and elements. Different fonts. Contrast.


Slide Content

Text Media a nd Information Lynette V. Dela Pena

Quick Analysis

Quick Analysis

Quick Analysis

Quick Analysis

Quick Analysis What message do you think the designs are trying to convey?

Quick Analysis How do the designs guide your attention through the visuals?

Quick Analysis How do these elements convey the product’s value and brand identity

Text Media a nd Information Lynette V. Dela Pena

T ext as Visual

Recognizes that written language isn’t just about conveying information; it also contributes to the overall visual experience in our world filled with images, videos, and multimedia content. T ext as Visual

Typefaces Representation or style of a text in the digital formal

Types of Typefaces Some publications such as books, newspapers, magazines, and researches normally use serif typeface for the body of the text. 𝐒𝐞𝐫𝐢𝐟

Types of Typefaces Some publications such as books, newspapers, magazines, and researches normally use serif typeface for the body of the text. 𝐒𝐞𝐫𝐢𝐟

Types of Typefaces Times New Roman

Types of Typefaces Garamond

Types of Typefaces Baskerville

Types of Typefaces This typeface conveys a clean and minimalist look to the text.used in designing web pages to achieve a modern style look. 𝖲𝖺𝗇𝗌 𝖲𝖾𝗋𝗂𝖿

Types of Typefaces Arial

Types of Typefaces Tahoma

Types of Typefaces Usually, large advertising signs on billboards use the slab serif typeface. Slab Serif

Types of Typefaces Rockwell

Types of Typefaces Playbill

Types of Typefaces Decorative fonts cater to various themes (such as spaceships, carnivals, holidays, seasons, kiddie, Decorative

Types of Typefaces Jokerman

Types of Typefaces Chiller

Design Principles and Elements

Emphasis a text can be enlarged, be bold or italicized, darkened or lightened, or underlined.

Appropriateness A suitable or appropriate the text is for the target audience, intention or purpose, or event.

Proximity Things that are closely related should be brought together.

Alignment The text positioned in the page can be left, right, center or justified.

Organization Connected with the rest of the elements in the page.

Repeatition The unity of the entire design and consistency of elements are the concerns of repetition.

Contrast Contrast can be achieved when we combine the following elements like: large fonts with small fonts, serif and sans serif, thin and thick elements, and warm and cool colors.

Activity2: I’m adetective Identify the elements used in this poster. And if you were to design what text you will use to convince elementary school students to enroll in the Sog o d NHS,as well as statistics to be attached as proof.

"How does the poster's design impact its overall effectiveness?"

ASSIGNMENT: MY IDEA. MY CREATION Using the design principles and elements you’ve learned, create a unique layout for your product or brand poster, ensuring to incorporate a variety of typefaces that best represent your concept Example

CRITERIA 20 15 10 Design Execution Exceptional use of design principles, resulting in a professional and compelling layout. Good use of design principles, but lacks some sophistication or innovation. asic or incorrect application of design principles, resulting in an ineffective layout. Typography Integration Typefaces are chosen and integrated flawlessly, enhancing the overall design and brand message. Adequate choice of typefaces, but they do not significantly elevate the design. Poor choice of typefaces, detracting from the design’s effectiveness. Conceptual Creativity The concept is highly original and creatively reflects the brand’s identity. The concept shows creativity but lacks uniqueness or strong brand representation. The concept is unoriginal or does not effectively represent the brand.