Marketing Research Sampling Methods

A detailed illustrated guide on marketing research sampling methods at par with professional standards.

1. SAMPLING TYPES FOR RESEARCH an illustrated guide from marketing padawan

2. WHY? It has been proven that the learning pace is 10 times better and faster when it is explained/discussed with related illustrations. Placing aside the usual wordy mumbo jumbo… here is Marketing Padawan’s guide on the marketing research methods.

3. PROBABILITY/SCIENTIFIC RANDOM SAMPLING

4. SYSTEMATIC SAMPLING

5. STRATIFIED SAMPLING

6. CLUSTER SAMPLING

7. NON-PROBABILTY/NON-SCIENTIFIC CONVENIENCE SAMPLING

8. JUDGEMENTAL SAMPLING

9. QUOTA SAMPLING

10. SNOWBALL SAMPLING

11. Credits Stock photo credits goes to freedigitalphotos.net: "Business Woman Taking Notes" from Michal Marcol . "Tokyo - November 28: Crowds Of People Crossing The Center Of Shi" from Sira Anamwong . "Young Sexy Female Model Posing Casually" from stockimages Coca-cola headquarters picture from Wikipedia. w orld-guides.com on the Metro Manila PH map picture. Follow us @ MarketingPadawan on Twitter.