MIL QUIZ 2 MIDTERM.pptx (Information and media literacy (IML) enables people to show and make informed judgments as users of information and media, as well as to become skillful creators and producers of information and media messages.)

MIL QUIZ 2 MIDTERM

1. QUIZ 2

2. 1. Which of the following best describes the significance of baybayin in pre-colonial Philippine history? It was the first form of oral communication in the Philippines . It was a system of pictographs used by ancient Filipinos . It was the written alphabet that showcased the early Filipino's literacy . It was a form of dance used to pass down stories.

3. 2 . How did the Spanish colonial period impact literacy among Filipinos? It increased literacy by introducing Spanish as a universal language . It created a literacy divide, with education reserved for the ruling class . It established widespread education through public schools . It promoted Filipino languages through literature.

4. 3. What role did La Solidaridad play during the Filipino revolution against Spanish rule? It was a literary work that criticized American rule . It served as a newspaper that united Filipino revolutionaries . It was a propaganda tool used by the Spanish government . It was a radio broadcast that spread revolutionary ideas.

5. 4 . How did American colonization influence the development of the Philippine print industry? By banning all Filipino publications . By introducing English as the medium of instruction and publication . By closing down existing Filipino newspapers . By promoting Japanese language and culture.

6. 5. What was the impact of Japanese occupation on the Philippine media landscape? It liberalized the media industry, allowing more Filipino-owned publications . It severely restricted the media through censorship and content control . It encouraged the spread of democratic ideals through media . It fostered the growth of independent media.

7. 6 . In what year when La Solidaridad the most popular of the nationalistic newspapers was published? 1880 1888 1889 1899

8. 7. During this era Filipinos got their taste of media censorship when selected newspapers were allowed to run under tight content control. American Period Japanese Period Spanish Period none of the above

9. 8 . Who is the Father of Philippine Cinema? Jose Nepomuceno Jose Rizal Lily Monteverde Mars Ravelo

10. 9. Who is the creator of many famous superheros like Darna , Dyesebel , Captain Barbell , and many more? Jose Nepomuceno Jose Rizal Lily Monteverde Mars Ravelo

11. 10. In what colonial period when company Eastern Extension was granted permission to place submarine telegraph cables from Hong Kong to Manila via the province of Bolinao in Pangasinan ? American Period Japanese Period Spanish Period none of the above

12. 11. Defined as "the process by which a company or organization expands to operate internationally". ? Globalization Glocalization both a and b none of the above

13. 12. This occurs when global media corporations adapt or localize their operations and output to accommodate local circumstances and culture. Globalization Glocalization both a and b none of the above

14. 13. Which of the following is the most accurate reason for the decline of the "Big Four" film production studios in the 1960s? Introduction of color films by independent studios . Rising labor problems and the emergence of smaller independent studios . Government policies favoring independent filmmakers . Shift in audience preference towards foreign films.

15. 14. What does the emergence of Viva Films and Regal Films signify in the post-EDSA Revolution period? The decline of Filipino cinema . The resurgence and growth of independent film production in the Philippines . The continuation of foreign domination in the local film industry . The failure of local film studios to compete internationally.

16. 15. In what way did the introduction of the internet in 1994 transform Philippine media? It replaced traditional forms of media such as television and radio . It allowed for the first time, commercial advertising through media . It opened new avenues for Filipinos to engage in global discussions . It led to the decline of print media.

17. 16. Which factor contributed most to the Philippines being dubbed the "social media capital of the world" in 2011? The high rate of mobile phone penetration in the country . The extensive use of Facebook by a significant portion of the population . Government initiatives promoting social media literacy . The popularity of online gaming communities.

18. 17. What was the primary function of the umalokohan during pre-colonial times? It served as the local newspaper of ancient villages . It was the precursor to modern radio broadcasting . It functioned as the town crier, disseminating information orally . It was a form of traditional dance communicating stories.

19. 18. What critical role did broadcast media play during the Marcos dictatorship in the Philippines? It served as a tool for the Marcos regime's propaganda . It remained neutral, reporting both government and opposition viewpoints . It was shut down entirely by the government . It supported the anti-dictatorship movement by providing unbiased news.

20. 19. How did the establishment of the Philippine Network Foundation (PHNET) in 1994 change communication in the Philippines? It marked the beginning of government-controlled internet access. It led to the commercialization of the internet, allowing public access . It restricted internet usage to government and educational institutions . It caused a decline in traditional forms of communication like radio and print.

21. 20 . How did the Glocalization of media influence Filipino culture? It homogenized local culture by promoting global media products without modifications . It led to the creation of Filipino versions of popular global media products . It resulted in the rejection of global media in favor of local traditions . It had little to no impact on Filipino media and culture.

22. 16.Technology Literacy is the ability of an individual, working independently and with others, for responsibly, appropriately and effectively use technology tools to access, manage, integrate, evaluate, create and communicate information. TRUE OR FALSE

23. 17. It was Industrial Age when civilizations started embracing more technological advances like the Gutenberg printing press. TRUE OR FALSE

24. 18. Digital Age refers to our current age wherein information is still seen as a commodity yet its mode of recording, storage, delivery and playback relies heavily on digital technology. TRUE OR FALSE

25. 19. Under Industrial Age archeologists have also found evidence that early human beings were able to communicate through writing symbols or drawing crude pictures. TRUE OR FALSE

26. 20. The complicated and perhaps the oldest model is the Shannon Weaver Model of Communication that shows a linear type of communication process. TRUE OR FALSE