MTO__Impact of technology on organizational_ASSIGNMENT -5( 23261NC0010).pptx

impact of technology in organization and management process

1. MANAGEMENT THEORY AND ORGANISATION IMPACT OF TECHNOLOGY ON ORGANIZATIONAL STRUCTURE AND MARKETS AND GLOBALISATION ASSIGNMENT-4

2. The impact of technology on organizational design refers to how advancements in technology influence the structure and functioning of an organization. Here are some key points to consider IMPACT OF TECHNOLOGY ON ORGANIZATIONAL STRUCTURE INCREASED EFFICIENCY COMMUNICATION AND COLLABORATION FLEXIBILITY AND ADAPTABILITY DECENTRALIZATION NEW JOB ROLES AND SKILLS DATA-DRIVEN DECISION MAKING

3. IMPACT OF TECHNOLOGY ON ORGANIZATIONAL STRUCTURE INCREASED EFFICIENCY Technology allows organizations to automate tasks, streamline processes, and improve overall operational efficiency. This may lead to changes in the organizational structure to accommodate the integration of technology and optimize workflow. COMMUNICATION AND COLLABORATION: Technology enables improved communication and collaboration among employees, regardless of their physical locations. Virtual teams, online platforms, and digital tools facilitate real-time information sharing and collaboration, potentially influencing the design of teams and departments within the organization. FLEXIBILITY AND ADAPTABILITY : Technology provides organizations with the ability to respond quickly to changing market dynamics and customer demands. This may require the adoption of flexible organizational structures that can adapt to evolving technologies and market trends. DECENTRALIZATION: Technology empowers employees to work remotely and access information from anywhere, reducing the need for centralized physical offices. This can lead to a more decentralized organizational structure, with a focus on remote work, virtual teams, and flexible work arrangements.

4. IMPACT OF TECHNOLOGY ON ORGANIZATIONAL STRUCTURE NEW JOB ROLES AND SKILLS: Technological advancements often create new job roles and skill requirements. Organizations may need to redefine job positions, create specialized teams for technology-related functions, and invest in up skilling employees to align with the changing technological landscape. DATA-DRIVEN DECISION MAKING: Technology provides access to vast amounts of data and analytics capabilities. Organizations can leverage this data to make informed decisions, optimize processes, and drive performance. This may require adjustments in the organizational structure to ensure data-driven decision-making processes are integrated effectively. Overall, the impact of technology on organizational design is multidimensional, influencing the structure, processes, and capabilities of an organization. Successful integration of technology requires careful consideration of these factors to maximize its benefits and ensure alignment with organizational goals.

5. IMPACT OF TECHNOLOGY ON ORGANIZATIONAL STRUCTURE 1.AUTOMATION AND ROBOTICS: The implementation of automated systems and robotics in manufacturing industries can lead to a shift from labor-intensive production lines to more streamlined and efficient processes. This may result in a flatter organizational structure with fewer hierarchical levels and a greater emphasis on cross-functional teams. 2.VIRTUAL TEAMS AND REMOTE WORK: Advances in communication technology have enabled organizations to create virtual teams that collaborate and work remotely. This allows companies to access talent from different locations, reduce costs associated with office space, and promote a more flexible work environment. The organizational structure may incorporate virtual teams and provide the necessary tools for remote collaboration. 3.DIGITAL PLATFORMS AND E-COMMERCE: The rise of digital platforms and e-commerce has transformed traditional business models. Organizations operating in the digital space may have a decentralized structure, with different teams focused on areas such as website development, online marketing, customer support, and data analytics. These teams work collaboratively to optimize the digital presence and customer experience. EXAMPLES

6. IMPACT OF TECHNOLOGY ON ORGANIZATIONAL STRUCTURE 4.CLOUD COMPUTING AND DATA ANALYTICS: The adoption of cloud computing and data analytics technologies has revolutionized data storage, analysis, and decision-making processes. Organizations can collect, store, and analyze large volumes of data to gain insights into customer behavior, market trends, and operational performance. This may require the creation of specialized data analysis teams or the integration of data-driven roles within existing departments. 5.MOBILE TECHNOLOGY AND CUSTOMER ENGAGEMENT: Mobile technology has enabled organizations to engage with customers through mobile applications, social media platforms, and personalized experiences. Companies may establish dedicated mobile app development teams or customer engagement teams to manage these digital touch points and enhance customer satisfaction. 6.AGILE METHODOLOGIES: Technology-driven organizations often adopt agile methodologies, such as Scrum or Kanban , to enhance collaboration, adaptability, and innovation. This can lead to the formation of cross-functional teams that work-in short, iterative cycles to deliver value and respond to changing customer needs. These examples demonstrate how technology influences the design of organizations by shaping their structure, workflows, communication channels, and talent requirements. Organizations must continuously assess and adapt their organizational design to leverage the benefits of technology effectively EXAMPLES

7. the process of international integration arising from the interchange of world views, products, ideas, and other aspects of culture. Advances in transportation and telecommunications infrastructure, including the rise of the telegraph and its posterity the internet, are major factors in globalization, generating further interdependence of economic and cultural activities. GLOBALIZATION DIMENSIONS WHAT ARE THE FOUR DIMENSIONS OF GLOBALIZATION? Political. Economic. Cultural. social. others include ideological, technological also. MARKETING GLOBALIZATION Marketing globalization is a synergistic term combining the promotion and selling of goods and services with an increasingly interdependent and integrated global economy.

8. IMPACT OF GLOBALIZATION ON MARKETING. 1. MORE EFFICIENT MARKETS: Efficient markets should be what every economy strives for. Essentially, the sign of an efficient market is where there is an equilibrium between what buyers are willing to pay for a good or service and what sellers are willing to sell for a good or service. 2. INCREASED COMPETITION: Anytime that you have multiple producers competing for a hold of the economy, that’s a good sign for consumers, as the quality of goods and services often goes up as a result. 3. STABILIZED SECURITY: When your economy depends largely on another country’s economy, it is hard to imagine either one of the countries attacking the other. In a weird sort of way, globalization helped heighten world security. 4. MORE WEALTH EQUALITY THROUGHOUT THE WORLD: Although many Americans contend that their standard of living has gone down because of globalization, the flip side to this is that hundreds of thousands of people around the world now have jobs, have started their own businesses and can provide comfort for their families .

9. IMPACT OF GLOBALIZATION ON MARKETING. "It′s a Sony!" - When looking around in your household you will probably see that this once used advertisement slogan in fact is true. No matter if television, radio, video recorder or Walkman - the name Sony is one of the most recognized brands on electronic entertainment devices. No surprise that the Sony corporation is one global player in electronic business. It is a leading manufacturer of audio, video, communications, and information technology for consumer and professional markets world-wide. When a Japanese company readies itself for deeply entering international business by setting up subsidiaries in other countries, it has to transfer and somehow adapt its management styles to those of the foreign country. Problems due to cultural differences have to be realized, analyzed and solved. Different values concerning hierarchy and collectivism need to be fixed up with the work force and management. Sony had to do the same, although in the early `60s they did not have to deal with the same conditions that we have today. EXAMPLES