News Paper Dummy Layout.pptx

Layout

1. LAYOUT By Vishnu Achutha Menon

2. Layout is the arrangement of the elements of a design in relation to the space that they occupy and in accordance with an overall aesthetic scheme. This could also be called the management of form and space . The primary objective of layout is to present those visual and textual elements that are to be communicated in a manner that enables the reader to receive them with the minimum of effort . With good layout a reader can be navigated through quite complex information, in both print and electronic media.

3. Layout design is concerned with the grid and with creating order, but these are merely ‘tools’ to be exploited. Layout design is about informing, entertaining , guiding and captivating an audience.

4. A page is a space in which to present images and text. To do this effectively one must consider the purpose of a publication and its intended audience. Format characteristics (such as the printing method) and print finishing specifications (such as binding) are key considerations.

5. Golden section simplified