Newspaper and magazines

Difference between newspaper and magazines advertisement
Types of newspaper and magazines
Advantage and Disadvantage of newspaper and magazine

1. Newspaper & Magazine Ads Magazines and newspapers are the two traditional print media used by companies for advertising. They share similarities Despite these shared traits, newspaper and magazine advertising uses quite different techniques

2. Difference between Newspaper and Magazine Audience Creativity Life Newspaper contains fresher content than magazine. Newspaper has more variety of content than magazine that pertains to its chosen field only such as cars, movies, sports, and so on.

3. Types of Newspapers Advertisement Classified Ads

4. Spotlight Ads

5. Business Card Ads

6. Circular Ads

7. Display Ads

8. Advantage and Disadvantage Advantage Wide Coverage Product can be shown Disadvantage Short Life Limited or poor color reproduction Lack of selectivity

9. Magazine Advertisement Magazines are the most specialized of all advertising media. While some, such as Readers’ Digest and Newsweek, are mass-appeal magazines, most are targeted to a very specific audience.

10. Types of Magazine Advertisement Specialized Magazines

11. General circulation magazines

12. Business Magazines

13. Advantage and Disadvantage Advantage More targeted Long Life Pass-on Disadvantage Deadlines months in advance Cost of Advertisement Graveyard