Uncover the various AI Prompts that you can generate to optimize your marketing and enhance your personalization.
Size: 7.86 MB
Language: en
Added: May 09, 2024
Slides: 40 pages
Slide Content
Optimizing Your Marketing with AI-Powered Prompts
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General Intro Presentation Q&A Agenda
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08. Social media listening 09. Social publishing 10. Retargeting 11. Cross-channel Analytics 12. Pipeline management 13. Calendar booking 14. Multi-channel AI Chatbot 01. Landing pages 02. Advanced payment forms 03. Popups and site messages 04. Powerful lead tracking 05. Visual marketing logic builder 06. Predictive email campaigns 07. AI email copy 14+ Core Tools Working Together
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General Intro Presentation Q&A Agenda
Why Generative AI!
Gen AI could contribute up to $4.4 trillion in annual global productivity (McKinsey Report). Crafts retailer Michaels Stores managed to personalize 95% of their email campaigns compared to 20% before using gen AI. The report also revealed that the CTR rate of their SMS campaigns has been elevated from 25% to 41%. Source: McKinsey Generative AI Impact on Personalization and Engagement
Prompts Using VBOUT’s AI Content Generator
DNA of an Email Copy Prompt Context (Type of business) Length (5 sentences, 3 paragraphs, 1000 characters ) Format (Welcome email, review request , cancellation, etc…) Style (Professional, strict, funny) Personalization (Include names and details) CTA (Buy now, register, book a demo) Testing (AB test subject line or copy)
Sample Email Prompt
Generate a Welcome Email Generate a welcome email to greet new subscribers upon their signup. PROMPT: - Send a welcome email for customers in the SaaS industry, when their clients sign up to their service for a free trial period . - Number of Copies: 2
Craft Targeted Follow-Up Email Brands can automatically generate follow-up emails tailored to initial customer interactions. Simply specify the key details in the description to personalize the message based on earlier communications. PROMPT: - Reply to a [Customer-Name] who hasn’t initially responded to a booked demo invite email. - Number of Copies: 1
Generate a Review Request Email Businesses can create a customized review request email by specifying the details. Set these emails for mass distribution or include them in automated sequences, applying a specific delay according to the product type to optimize timing and response rates. PROMPT: - Write a review request email to loyal customers. - Tone: Informal, not pushy - Content: Review our product in G2 in return for a $10 gift card - Call to Action: Review us -> [URL ] - Number of Copies: 1
Create a Webinar Invite Email Create and customize webinar invitation prompts. PROMPT: - Specify the [Event-Name] - Create an invite to customers and leads - Content: Specify the date and time, and the webinar’s outline of 3 points - Call to Action: Register Now -> [URL] - Bottom: What happens if they can’t make it ! - Number of Copies: 1
DNA of SMS Post Prompt Brevity (Less then 160 charcters ) Target (Clients, cold leads, warm leads, etc …) Urgency (5 sentences, 3 paragraphs, 1000 characters) Personalization (Contact name) Style (Professional, strict, funny) CTA (Register link) Compliance (STOP to unsubscribe)
Sample SMS Prompt
AI SMS Content On VBOUT Simply generate custom SMS messages tailored to specific promotional needs. PROMPT: - Write an offer about a 20% discount on all men and women winter collection for the entire month of February. - Message Length: Short - Unsubscribe CTA: Reply STOP to opt out - Number of Copies: 2
DNA of Social Media Post Prompt Objective (Brand awareness, lead gen or engagement) Audience and Target (which channel) Length (5 sentences, 3 paragraphs, 1000 characters ) Format (Image, video, text, infographic) Style (Professional, strict, funny) Hashtags and Keywords CTA (Like, share, comment, subscribe) Optimization (Best time to post)
Sample Social Media Post Prompt
AI Social Media Content On VBOUT Easily generate tailored captions, reels and stories across social platforms like Facebook, Instagram, TikTok, and YouTube by defining your campaign theme. PROMPT: - Channel: Instagram - Topic: Dine in and get a free drink - Language: English - Tone: Inspirational - Number of Copies: 4
DNA of Landing Page Prompt Objective (Purpose : lead gen, event) Target Audience (Demographic and psychographic . Characteristics ) Key Content ( Headline, social proof, benefits, contact) Visual Content (Videos and images) CTA (Sign Up , Buy Now, Learn More, form fields) SEO Elements (Optimize for keywords, alt text, and meta description) Optimization (AB testing and load optimization suggestion)
Sample Landing Page Prompt
AI Landing Page and VBOUT Ask GPT to generate a code for a specific landing page and embed it using your own platform. PROMPT: - Generate a code for a webinar landing page. - Specify the webinar topic, date, time and outline. - Explain how the structure of the page should be. Disclaimer: - You still need to customize your landing page design with your own branding. - Lack of flexibility in not being able to drag and drop additional elements between the building blocks.
DNA of Lead Scoring Prompt Objective (Purpose: sales, conversions) Data Sources (Custom fields, email tracking, etc..) Scoring Metrics ( Points ranges) Funnel Format (Score ranges and names) Negative Scoring (For negative activities)
Sample Lead Scoring Prompt
AI Lead Scoring Model And VBOUT Businesses or agencies can enlist the model to design lead scoring parameters tailored to their specific needs. The model organizes specified criteria and suggests scores accordingly. Once finalized, these rules can be easily transferred to the marketing tool for implementation.
Campaign Evaluation Take a screenshot of your marketing campaign’s performance after execution. Copy and paste it into ChatGPT to evaluate its effectiveness. PROMPT: - Attach the screenshot of the email marketing campaign’s analytics from your platform. - Requirements: Check if these email marketing campaign metrics are satisfactory. - Next Steps: Ask about the areas for improvement to enhance these metrics in the future.
VBOUT’s AI Chatbot and VBOUT GPT
Available Prompts
Enhance Your Social Media Management Use the AI Chatbot to create, edit, and gather details about a social media post. PROMPT: - Retrieve information about a scheduled social media post. - Provide the ID number of that post.
Efficient Lead Management Manage your leads by retrieving and updating contact information, managing tags, and adjusting list memberships. PROMPT: Add a [Contact-Name] to [List-Name] or delete a [Contact-Name] from [List-Name].
Streamline Content Creation Content marketers can retrieve specific information and generate content around designated topics. PROMPT: Create a concise 300-word article offering practical tips on reducing website bounce rates.
Email Campaign Creation Following the bot’s creation of an article on reducing bounce rates, email marketers can simply request the generation and scheduling of an email campaign for that blog post. PROMPT: - Create an email [Campaign-Name] and set a specific [Date] and [Time]. - Provide the required details: Campaign Name, Subject Line, Sender’s Name, Email Address, Template Name, and Lists/Audiences IDs.
Enhance Your Marketing Strategy Receive quick answers to certain queries, helping your marketing team enhance their strategic planning. PROMPT: Write some effective ways to generate leads.
Update Content At Scale Custom shortcodes serve as dynamic elements for personalizing emails and landing pages. Instead of manually altering each instance individually, marketers can efficiently manage them by instructing the bot to retrieve, create, edit, or delete shortcodes . PROMPT: - Get Custom Shortcode - Ask to change the shortcode content from [Monthly meeting with partners] to [Weekly meeting with partners].