PEOPLE MEDIA- difference between People as and in media - Copy.pdf

Talks about the difference between the people as media and people in media

2. How’s your day?

3. General RULES!
DAR
Discipline Attention Responsibility
MGA LAYUNIN:

5. ▪Identify their characteristics, types,
advantages, and limitations.
▪Define People as Media and People in
Media.
▪Appreciate their value in society.

6. ❖referstothepersonsthatare
involvedintheuse,analysis,
evaluationandproductionofmedia
andinformation.

8. 2 TYPES of People Media
PEOPLE AS MEDIA
PEOPLE IN MEDIA

10. o1. A news anchor reporting live on TV ??????
o2. A TikTokinfluencer reviewing a trending
product ??????
o3. A journalist writing for a national newspaper
�
o4. A vlogger sharing their travel experiences
✈️
o5. A radio DJ hosting a morning show ??????️
PIM
PAM
PIM
PAM
PIM

11. o6. A teacher creating educational content on
YouTube ??????
o7. A cameraman working for a TV network �
o8. A student posting updates about a local event
on Facebook �
o9. A podcaster sharing personal stories and
opinions ??????
o10. A magazine editor-in-chief deciding on the
cover story ??????
PAM
PIM
PAM
PAM
PIM

12. ❑individualswhobecomethesource
ofinformationandhelpin
disseminatingknowledge.
1. PEOPLE AS MEDIA
Example:opinionleaders,citizen
journalists,influencers,vloggers.

15. ❑✨Example:
❑Media:Anewsoutletreportsaboutanew
gadget.
❑OpinionLeader:Afamoustechvlogger
explainsitonYouTubeandsayswhether
it’sworthbuying.
❑The Masses:Viewers (students,
consumers)areinfluencedmorebythe
vlogger’sopinionthantheoriginalnews.

16. ??????Why it Matters in People as
Media?
1. It shows how ordinary people (opinion
leaders) can act as media themselves —they
shape how information is understood and
spread.
2. Opinion leaders are powerful because
people trust them more than mass media.

17. ??????Why”Two-way?”
1. Because the audience doesn’t just receive
information directly from media.
2. Instead, information is filtered through
opinion leaders, who add meaning, opinions, or
context.
3. The influence is indirect —it flows media →
opinion leaders → people.

18. ❑trainedprofessionalswhoworkin
mediaorganizationstoproduceand
deliverinformation
Example:journalists,reporters,editors,
producers,anchors
2. PEOPLE IN MEDIA

19. TYPES OF JOURNALIST BY
MEDIUM
Photo Journalist
Print Journalist
Broadcast Journalist
Multimedia Journalist

20. Upuanby gloc9
https://youtu.be/yvWVfYwpMD0?si=
53b_Lf1nEXb1eCwW

21. Processing after reviewing
▪1.Whatsocialissueisbeing
highlighted?
▪2.HowdidGloc-9usehisplatformas
PeopleinMediatosendamessage?

22. ❑PeopleasMedia
✓Informal,relatable,
andaccessible.
✓Mayormaynothave
professionaltraining.
✓Providefirst-hand
information or
personalperspective
Characteristics
❑PeopleinMedia
✓Trainedandskilledin
communication.
✓Backedbymedia
institutions.
✓Expectedtouphold
accuracy,ethics,and
professionalism

23. ❑PeopleasMedia
✓✅Easytorelateto,
providesgrassroots
perspective,often
immediate.
✓❌Maylackcredibility
oraccuracy,riskofbias
ormisinformation.
Advantages and limitations
❑PeopleinMedia
✓✅ Professionally
trained,hasresources
andreach,higher
credibility.
✓❌Maybeinfluenced
bypolitics/advertisers,
less personal
connection.

24. ❑Bothareimportantsourcesofinformation.
❑PeopleasMedia→providevoicesfromthe
community,personalexperiences.
❑PeopleinMedia→provideverified,structured,
large-scaledissemination.Together,theybalance
perspectivesinsociety.
Value

26. o“Itrustinfluencersmorethannews
reporters.”
o“Ordinarypeoplecanspreadnewsjust
asfastasmediacompanies.”
Agree or Disagree (stand up game)

27. REFLECTION Question
Whoinfluencesyoumore:ordinary
people(likeinfluencers)orprofessional
mediapeople(likejournalists)?Why?

28. ACTIVITY:MY OATH AS MEDIA
“Asaresponsiblepersonwhocanactas
media,Ipledgeto…
Ibelievethatbydoingthese,Icanhelp
addresstheissueof__________and
contributetopositivechangeinsociety.”

31. OUTPUT:
❑Music/Rap/SpokenWord�
Writeashortoriginalpiece(song,rap,or
spokenwordpoem)thatexpresseshow
peoplecanusemediatospread
awareness.
❑Performorrecordyourpiece.

32. Rubrics Percentage
Content & Relevance 30%
Message & Social
Awareness
25%
Creativity & Originality 20%
Clarity & Delivery 15%
Effort & Presentation 10%

33. QUIZ