Popsters. Social media content analytics tool

845 views 23 slides Sep 24, 2015
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About This Presentation

Popsters is a social media content analytics tool. It helps fast and simple to know what kind of posts are better, compare different social pages and to make report of social media activity. It`s fast, convinient and simple to use. Just 2 min to analyse any page.


Slide Content

a social media content analytics tool
http://popsters.us

Popsters will help you to analyze entries in any
community and understand which publications
worked better in the community or the subject
of interest.

50,000
registered users
6 minutes
more than

3,000
average visit duration
analyses performed
each day


Most social media marketers
calculate the traffic brought to the site
calculate the sales generated
done it manually through web-analytics systems 

and empirical conclusions from the standard community
statistics
+
+
do not measure the performance of various contents

Popsters allows you
to objectively judge what posts performed better
and attracted more attention on any page1.
through this data, it will help to make your
publications more interesting and popular2.
to create a post that will be able to attract 

more potential buyers or readers3.

Popsters features
support of 6 social
networking services
allows analyzing data for any
period of the community life

the loaded entries may 

be saved to Excel file 

that will show all 

the publications data:
analysis of 1,000 entries takes 

5 to 60 seconds depending 

on the SNS being analyzed
number of interactions to
the publication, links to the
contents (pictures, videos,
etc.), text
Popsters features

calculation 

of the engagement rate
(ER) for each individual
publication or all 

the loaded entries 

on the average
posts feed showing
the contents
summarized data 

of all activities 

for every loaded
community
Popsters features

Sorting
The loaded posts
may be sorted 

by any activity type: 

the number 

of “likes”, “shares”,
comments, etc.

Applying a filter
allows displaying
entries of a particular
type (pictures, videos,
links, texts, etc.)
Sorting

Statistics
Statistics data 

of the analyzed pages
for the loaded period
are given in a separate
section called Charts
(when several pages 

are loaded, data will be
shown for all of them).

Average activity 

by week day 

(shows average post
popularity in one
week day or another).
Statistics

Average activity 

by day hour 

(shows average post
popularity in one day
time or another).
Statistics

Plots of the total number
of activity indicators
(number of “likes”,
“shares”, comments, etc.)
for each day 

in the analyzed period, 

that can be saved 

to one of the following
formats: CSV, XLSX, JSON,
PNG, JPG, SVG, or PDF.
Statistics

Comparison table 

with all of the analyzed
communities 

and summarized data 

on all the activities 

in each of them.
Statistics

Analyzing, searching in, and filtering
Analyze, filter, and see
the usage frequency 

of one or another word,
hashtag, or content
(picture, video, etc.) 

in the loaded
community.

Recalculate summarized
activity data for any 

of the filters applied.
Analyzing, searching in, and filtering

Favorites
Any loaded entry 

can be saved 

to Favorites and marked
with a special label.

In Favorites, entries can
be filtered by the labels
attached.
Favorites

Search and load to the tool all publications with a specific
text or hashtag in Twitter, Instagram, YouTube, or VK 

(for Instagram, only searching by hashtag is available).
Sorting, frequency and activity statistics, text filtering 

and analysis for all the loaded posts in the same feed.
Saving posts to Excel and adding them to favorites.
Search (under development)

Usage fee
$4.95/month
SaaS model
per one SNS account,
with no limitation 

on the number 

of performed
analyses

Discounts
10% 20% 30%
paying 

for 3 months
paying 

for 6 months
paying for 

a year or more

Contact us
+7 962 928 2618 [email protected] http://popsters.us/