presentation on 7 Cs

ppt on seven Cs

1. SHARDA UNIVERSITY PRESENTATION 1 PCM (107)

2. PRESENTATION TOPIC 2 SEVEN C S

3. PARTICIPANT NAME SATYAM SIGNH(11SETME252) 3

4. 7 Cs helps us in transmitting effective written or oral messages…… They are : Completeness Conciseness Clarity Correctness Concreteness Consideration Courtesy

5. Completeness * Every communication must be complete and adequate. *Incomplete messages keep the receiver guessing, create misunderstanding and delay actions. *Every person should, therefore, be provided with all the required facts and figures. * For example, when the factory supervisor instructs workers to produce, he must specify the exact size, shape, quality and cost of the product.

6. While striving for completeness, the following guidelines should be followed : Provide all necessary information Answer all the questions asked Give something extra, when desirable

7. Conciseness In business communications, you should be brief and be able to say whatever you have to say in fewest possible words without sacrificing the other qualities. Conciseness in business communications can be activated by observing the following guidelines : Avoid wordy expressions. Include only relevant material Avoid unnecessary repetition Organize your message well * A concise message is complete without being wordy.

8. Clarity The important considerations in attaining clarity are as follows : Choose precise, concrete and familiar simple words. Construct effective sentences and paragraphs *Thoughts should be clear and well organized. *O ur language should consist of simple words and short sentences. *The message must be put in simple terms to ensure clarity. *In order to ensure clarity in oral communication, we should use accurate and familiar words with proper intonation, stresses and pauses.

9. Correctness *The term ‘correctness’ means right level of language and accuracy of facts, figures and words. * If the information is not correctly conveyed, the sender will lose credibility. * Transmission of incorrect information to superiors will vitiate decision making process. * Transmission of incorrect information will spoil the public image of the firm. * To convey correct messages, grammatical errors should also be avoided. Thus you should be sure that you are transmitting correct facts in correct language. * If you have any doubt, you should immediately verify it. If your message involves any legal matter, you should know the correct legal position before you commit anything.

10. Concreteness Concrete expressions create visual images that are easy to register. Choose precise words to convey the correct message and support it by relevant facts and figures. Keep your message specific in order to make the receiver interpret as the intended by the sender. For sending the correct message, the following guidelines have to be kept in mind : Use Concrete expressions Use specific facts and figures Put action in your verbs Use active voice, avoid passive voice Facts lend credibility to our communication……

11. Consideration *Consideration means preparing the message with the receiver in your mind. *The sender should think and look from the receiver’s angle. Adopt a human approach and understand the emotions and sentiments of the receiver. *Understand and focus on the needs of the receiver. *Focus on “you” instead of “I” and “we” *Show the benefit of the audience or interest in the receiver. *Show empathy . Ask how would you feel if you were to receive this message.

12. Courtesy The following guidelines will ensure courtesy: Thank promptly and generously for a favor. Apologize for a mistake. Express your regrets promptly and sincerely. Avoid irritating expressions. * Respect the other person by listening to him patiently. * It is politeness that grows out of respect and concern for others. Speak with force and assertiveness without being rude. *Courtesy stems from a sincere attitude.

13. Thanks for your kind attention….