Ready, Set... Respond! [Network To Succeed: Mastering Professional Connections

SVP of National Sales for ResidentRadius, Gabriella "Gabe" Jones, alongside SatisFacts & ApartmentRatings Director of Research & Performance and host, Carla Alicea, discuss six tips for building and maintaining professional connections in multifamily by defining goals, engaging on social media, attending networking events, creating value, active listening, and follow up.

1. Get ready for...

2. Director of Research and Performance
ApartmentRatings and SatisFacts
HEY THERE
Your Host
I'm a data-driven marketing communications
strategist with 25 years of multifamily experience.
My knack for simplifying processes and thoughtful
approach to leadership through education offers
a diverse and unique perspective on a wide range
of topics impacting community performance.
Carla J. Alicea

3. Ep. 17: Ready, Set...Respond!
NETWORK TO
SUCCEED
Mastering Professional Connections
That's My Job Guest:
Gabriella (Gabe) Jones
Senior VP National Sales ResidentRadius

4. SIX TIPS FOR BUILDING &
MAINTAINING PROFESSIONAL
CONNECTIONS
Tip #1 - Define goals:
Set goals for your professional network.

5. GOAL EXAMPLES
Expand Industry Knowledge: Aim to connect with seasoned professionals in various facets of the
multifamily industry, such as property management, investment, and development, to gain
insights and mentorship. This can help you understand the broader industry trends and best
practices.
Increase Visibility and Influence: Set a goal to increase your presence at industry conferences,
webinars, and local apartment association events. Building relationships with key industry leaders
can help you become more recognized in the field, potentially leading to speaking opportunities or
leadership roles within professional organizations.
Identify Potential Career Opportunities: Focus on building relationships with hiring managers,
recruiters, and industry peers who can provide guidance or inform you about job openings. This
can help you stay aware of new opportunities and advance your career in the multifamily sector.

6. GOAL QUESTIONS
What are my short-term and long-term career objectives? - How can my network help me achieve
these goals?
Who are the key people or types of professionals I need to connect with? - Which industries,
roles, or companies are most relevant to my career aspirations?
What specific knowledge or skills am I seeking to develop? - Can my network provide
opportunities for learning, mentorship, or growth?
What value can I offer to others in my network? - How can I contribute to their success or goals?
What events, platforms, or organizations should I focus on to build the right connections? -
Where can I find the people who align with my professional objectives?
How will I measure the success of my networking efforts? - What milestones or outcomes will
indicate that my networking is effective? -
What kind of relationships do I want to build—transactional, collaborative, or long-term? - How
will these relationships support my professional journey?
How much time and effort am I willing to invest in networking? - What strategies can I use to make
the most of my networking activities?

7. Tip #2 - Leverage social media platforms (it’s FREE!!):
If you don’t have something to say, share valuable
content, engage with industry peers, and participate in
discussions.
SIX TIPS FOR BUILDING &
MAINTAINING PROFESSIONAL
CONNECTIONS

9. MULTIFAMILY INDUSTRY
FORUMS AND GROUPS
NAA National Suppliers Council (NSC)
Apartment Innovation and Marketing
Multifamily Employee Experience Leaders
Multifamily Insiders Community
Multifamily Media Network
Revyse
Cadence Marketing Solutions, LLC run club
Multifamily Mentor Matchmaking

10. MULTIFAMILY
AFFINITY GROUPS
Multifamily Q Space
Melanin In Multifamily
Once a Warrior
Multifamily Femmes
Latinas In Property Management
Hispanos In Multifamily (H.I.M)

11. SIX TIPS FOR BUILDING &
MAINTAINING PROFESSIONAL
CONNECTIONS
Tip #3 - Listen actively

12. ACTIVE LISTENING IN
NETWORKING
Maintain Eye Contact: Show that you are focused on the conversation by maintaining appropriate
eye contact, which helps convey interest and attentiveness.
1.
Avoid Interrupting: Allow the other person to finish their thoughts without interrupting. This
shows respect and gives you a complete understanding of their perspective before responding.
2.
Reflect and Clarify: Paraphrase or summarize what the other person has said to confirm your
understanding. For example, "So, if I understand correctly, you're saying that...?"
3.
Ask Open-Ended Questions: Encourage the other person to share more by asking questions that
cannot be answered with a simple "yes" or "no." This deepens the conversation and shows that
you value their input.
4.
Provide Thoughtful Feedback: Respond with comments that show you've considered what they've
said. For example, "That's an interesting point. It reminds me of a similar challenge I faced when..."
5.
Be Mindful of Nonverbal Cues: Pay attention to the speaker's body language and tone, as these
can provide additional context to their words. Also, be conscious of your own nonverbal cues,
ensuring they align with your intention to listen actively.
6.

13. SIX TIPS FOR BUILDING &
MAINTAINING PROFESSIONAL
CONNECTIONS
Tip #4 - Offer value:
Provide value and build trust.

14. WHY VALUE IS
IMPORTANT
Establishes Trust: When you provide something of value to others, they are more
likely to trust you. Trust is the foundation of any strong professional relationship.
1.
Strengthens Relationships: Offering value shows that you care about the other
person’s success and well-being, which helps to build stronger, more meaningful
connections.
2.
Increases Reciprocity: When you help others, they are more inclined to help you
in return. This creates a cycle of mutual support and benefits within your
professional network.
3.
Enhances Your Reputation: Consistently providing value makes you known as
someone who is resourceful, helpful, and trustworthy, enhancing your reputation
in your professional community.
4.

15. SIX TIPS FOR BUILDING &
MAINTAINING PROFESSIONAL
CONNECTIONS
Tip #5 - Attend Industry Events:
Be strategic, research attendees beforehand, know your
audience and who you want to connect with.

16. SIX TIPS FOR BUILDING &
MAINTAINING PROFESSIONAL
CONNECTIONS
Tip 6 - Follow up:
Follow up with people and stay connected.

17. SIX TIPS FOR BUILDING &
MAINTAINING PROFESSIONAL
CONNECTIONS
Define goals: Set goals for your professional network.1.
Leverage social media platforms (it’s FREE!!): If you don’t
have something to say, share valuable content, engage with
industry peers, and participate in discussions.
2.
Listen actively: Be an active listener.3.
Offer value: Provide value and build trust.4.
Attend Industry Events: Be strategically5.
Follow up: Follow up with people and stay connected.6.

18. Senior VP National Sales @ ResidentRadius,
Advisory Board Committee Member
Gabriella (Gabe)
Jones

19. Get social with us!
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from today's program?
Right now, share what you learned by
commenting on our post.
@satisfactseducation
@satisfacts
Comment before 5 pm PT today.
The education team will judge the submissions
and award a personalized gift for the most
insightful entry.

20. Thanks for
joining us
today!
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