Responsible Consumption Social Media Strategy by Slidesgo.pptx
FebbyAmalia5
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41 slides
Jun 17, 2024
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About This Presentation
jkjasj
Size: 9.9 MB
Language: en
Added: Jun 17, 2024
Slides: 41 pages
Slide Content
Responsible Consumption Social Media Strategy Here is where your presentation begins
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Table of contents 01 04 02 05 03 06 Planning Content creation Review and editing Scheduling Format and design Final review
What is social media? Overall, social media is a versatile tool that can enrich your life, facilitate connections, and offer a window into the broader world. It's a platform where you can learn, share, and engage in meaningful ways, enhancing both your online and offline experiences. Here you have some purposes of social media: Personal connections : Connect with others, share moments, and express yourself Information and entertainment : Stay informed, discover diverse content, and enjoy entertainment Learning and social impact : Learn, contribute to causes, and engage in diverse communities
Planning 01
Planning Begin by outlining your objectives, whether it's sharing personal moments, promoting a cause, or growing your online presence. Consider who your audience is, whether they're followers, supporters, or friends, and understand their interests to tailor your content Objectives and audience Your message Select a theme and tone that resonate with your audience, whether it's your Instagram followers, environmental enthusiasts, or friends. Create engaging content, like images, videos, or text, that aligns with your goals and speaks to the preferences of your target audience
Quality Platforms Captions Content creation Produce high-quality content for individuals, organizations, or causes. Mix images, videos, and captions to keep it engaging and dynamic. Showcase personal experiences or organizational impact Tailor content to each platform's characteristics and user expectations. Adapt visuals and messages to the platform's nuances for better resonance Enhance content with concise, engaging captions. Share stories that resonate with your audience. For causes, emphasize your mission. Utilize relevant hashtags to amplify reach
Before sharing, review your content for accuracy. Whether you're an individual sharing personal stories or an environmental organization spreading awareness, ensure details are correct Proofread for grammar and spelling errors. Even personal accounts benefit from error-free content. For organizations or causes, polished content boosts professionalism and credibility Edit for clarity and consistency. Whether it's your personal experiences or your organization's initiatives, ensure your message is easy to understand. Use a consistent tone that aligns with your content's purpose Check visuals for quality. Ensure images and videos are clear and visually appealing. Strong visuals enhance your content's impact and engagement Review and editing Accuracy check Clarity and consistency Grammar and spelling Visual appeal
Time zones Varied timing Content type Optimal timing Platforms insights Consistency Scheduling For individuals, consider when your audience is most active. Organizations promoting causes should align posts with peak engagement times Experiment with posting times. Test different slots and observe engagement patterns. Adapt your schedule based on results Consider your audience's time zones. Schedule posts to reach them when they're most likely to be online Study platform analytics. Know when your content gets the most attention. Post accordingly for maximum impact Maintain a consistent posting schedule. For personal accounts, regular updates keep followers engaged. Consistency builds trust Match post types with optimal times. Share longer content when your audience is more receptive. Use short posts when attention spans are limited
123,123 Keep track of interactions with your posts
Social media is all about people
Engagement share Follow the link in the graph to modify its data and then paste the new one here. For more info, click here Pinterest TikTok Instagram Twitter
A table for your schedules Monday Tuesday Wednesday Thursday Friday TikTok Idea Idea Idea Idea Idea Instagram Idea Idea - Idea Idea Twitter Idea Idea Idea Idea - Pinterest Idea Idea Idea - Idea Email - Idea - Idea Idea Facebook Idea - Idea Idea -
This is what your page will look like 1 2 3 Your username Remember that web pages must be optimized to work on phones, since 80% of people only visit websites from their smartphones Your username should be the first thing they see Select your best photo for the front page Use creative captions for your posts!
Buyer persona or target audience Bio Provide a general overview of the buyer persona. Include demographic information, professional and personal roles, and how they fit into the world Jane Doe 26, teacher “Envision a statement that encapsulates their attitudes, desires, or key concerns. Imagine what they might say” Personality Describe the buyer persona's characteristics in three key aspects: their values, behaviors, and attitudes This will help establish a clearer picture of how they think and act It’s very important to know your audience! Motivations Motivation Pain points These pain points are areas where your offering could be beneficial for the buyer persona Motivation Motivation 1 2 3
R oadmap infographic of our socials Initiative Objective Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Initiative 1 In this section, describe the objective of your initiative Initiative 2 In this section, describe the objective of your initiative Initiative 3 In this section, describe the objective of your initiative Initiative 4 In this section, describe the objective of your initiative Initiative 5 In this section, describe the objective of your initiative Initiative 6 In this section, describe the objective of your initiative
Showcase some pictures! You know what they say: a picture is worth a thousand words — use them!
—Laura Patterson —John Nelson —Peter James "I was amazed by how this strategy reshaped my social media game — it's like I found the missing puzzle piece for audience engagement!" "Before discovering these techniques, I underestimated the power of social media. Now, I'm witnessing real results and meaningful connections" Testimonials “ My social media presence took a remarkable turn after following this advice. The growth in interactions and followers speaks for itself”
Social media analytics xxx billion Users worldwide xh xmin Average time spent xx Number of platforms used Worldwide reach Country 1 users Country 2 users x xx billion x xx billion Platforms with most users Follow the link in the graph to modify its data and then paste the new one here. For more info, click here
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