Retail Presentation_mobile_customer_connect_Oct2015

1. Real-Time Location Analytics and Customer
Engagement Solutions

2. Agenda
1. How it Works
2. Customer Analytics
3. Customer Engagement
4. Omni- Channel Integration
5. Future Products
6. Privacy

3. How It Works

5. Why Our Technology is Unique
SOFTWARE HARDWARE
•High detection accuracy
of mobile users;
•Real-time customized
reports;
•Omni-Channel
Integration.
•Wireless connection;
•Easy to install for inside
and outside areas;
•Data filters for optimal
information management
;
•Wi-Fi and Beacon
(Bluetooth) technology platform.

6. PRODUCT:
Customer Analytics

7. •150times each day an
average mobile users check
their phone .
•90% of people have a
mobile device in reach
100% of time.
•65% have searched for
information about a product
while standing in a line.
Trends in Mobility

8. Install Analyze React
Wireless Device Live Reports Operational Management
Overview Dashboard & Index Page

9. Customer Management Profile

10. Whatchallengespreventyourorganizationfromgettingstorestobefullycompliant
withmerchandisingcampaigns?
Merchandising: Opportunities

11. -2,000 4,000 6,000 8,000
Product 1
Product 2
Product 3
Product 4
Product 5
Product 6
Product 7
Product 8
Product 9
Product 10
Product 11
Product 12
Product 13
Product 14
Product 15
Product 16
Product 17
Product 18
Product 19
Product 20
Product 21
Number of Visitors
01/19/2015 -02/15/2015
Stop
Pass
Merchandising: Heat Map Report
HEATMAPS
Precisereportson“customermovementpatterns”
andmostfrequentpaths.Traffichotspotshelpsto
optimizeproductplacementwithadeepanalysisof
ExposureandStoppingPoweroftheproduct

12. Merchandising: Product Flow

13. Regional
Departments
National
Regional
Individual Locations
Levels of Management and Visibility

14. Customer Analytics Benefits

15. PRODUCT:
Customer Engagement

16. Consumers are most likely to make an in-store
purchase as a result of:
“One’s decision making process is dependent upon
emotions.In fact, emotions drive 80% of decision
making, logic only 20%.”
Mobile Campaigns Advantage

17. Proximity Marketing
…because Timing is Everything!
Customer Profiles
…because knowing Your Customer is a Key!
…because Customer Loyalty is Precious!
Customer Experience
Start Your Scheduled Marketing Campaigns based on Customer
Location and Preferences! Build Customer Loyalty & Measure
Engagement!
Deploy Measure Optimize
At each Location Engagement Based on Customer Profile

18. Marketers
always ask
me how to
make more or
better content, and
it’s almost always
the wrong question.
The right question
is: How do I get my
content in front of
the right people?
-Joe Chernov, Hubspot
All-In-One Engagement Solution

19. Engagement Benefits
PROXIMITY MARKETING
CUSTOMER EXPERIENCE
CUSTOMER PROFILES

20. PRODUCT:
Omni-Channel Integration

21. Big Data
Omni-Channels Integration

22. API Integration and Big Data Platform

23. PRODUCT:
Future Products

24. It gives visitors the unique ability to not
only navigate through the aisles, but also
to provide richer content along
the way.
Our system displays a virtual
map, with your current
position, and automatically maps
the route to your desired product.
MCC’s Indoor Navigation System guides your customers to the specific products using
their mobile device.
Indoor Navigation

25. Real-Time Management
Having your employees are at the right time and the right place
could be the difference between happy customer and a lost
sale.
oEmployee to client ratio for each department.
oCheck-out dwell times monitoring.
oStaff optimization solutions.
oMobile accountability.
Time Card with GPS/Wi-Fi Stamping For
Employees
Using a built in time tracker can be simple to use and help
employees stay safe and efficient where ever work takes them
.
oMore efficient routing and work allocation.
oThe Who's Working board shows where you're at.
oGPS turns off when the employee clocks out.
Staffing Management

26. PRODUCT:
Privacy

27. Privacy
To ensure consumer privacy, we follow principles, such as:
We do not capture any personal information or real- world identity;
We do not collect or store any personal information without a consent;
We de-identify and de-personalize all data to create an aggregated data
for the purpose of analyses;
We use cryptographic techniques and encryption to assure that
privacy protection is followed.

28. (416) 855- 3152
[email protected]
Get closer than ever to your
customers. So close that you tell
them what they need well before
they realize it themselves.
Steve Jobs, Former CEO of Apple
www.mobilecustomerconnect.com