SAP Analytics Overview and Strategy

Presentation at the Winnovation BI Event in Rueschlikon, Switzerland, April 19 2016

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Analytics Redefined
Günter Plahl
SAP (Switzerland) Inc.
19. April 2016
Public

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The information in this presentation is confidential and proprietary to SAP and may not be disclosed without the
permission of SAP. This presentation is not subject to your license agreement or any other service or subscription
agreement with SAP. SAP has no obligation to pursue any course of business outlined in this document or any related
presentation, or to develop or release any functionality mentioned therein. This document, or any related presentation
and SAP's strategy and possible future developments, products and or platforms directions and functionality are all
subject to change and may be changed by SAP at any time for any reason without notice. The information in this
document is not a commitment, promise or legal obligation to deliver any material, code or functionality. This document
is provided without a warranty of any kind, either express or implied, including but not limited to, the implied warranties
of merchantability, fitness for a particular purpose, or non-infringement. This document is for informational purposes
and may not be incorporated into a contract. SAP assumes no responsibility for errors or omissions in this document,
except if such damages were caused by SAP´s willful misconduct or gross negligence.
All forward-looking statements are subject to various risks and uncertainties that could cause actual results to differ
materially from expectations. Readers are cautioned not to place undue reliance on these forward-looking statements,
which speak only as of their dates, and they should not be relied upon in making purchasing decisions.
Legal Disclaimer

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Analytics Trends for the Digital Enterprise

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Agility
Cost
Innovation
Quality
Other
Financial
36%
Already replaced or
planning to replace with
SaaS BI
Already complementing or
planning to complement
with SaaS BI31%
Within the next 2 years Primary reasons for investing
In the public cloud
Source: "Application Adoption Trends :
The SaaS Boom Continues As Businesses
Demand Agility“. Forrester
Source: Gartner CIO Survey
56%
14%
13%
10%
7%
5%

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6. ©2016 SAP SE or an SAP affiliate company. All rights reserved. Public

7. ©2016 SAP SE or an SAP affiliate company. All rights reserved. Public

8. ©2016 SAP SE or an SAP affiliate company. All rights reserved. Public
Analytics Trends for the Digital Enterprise

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SAP Analytics strategy
BUILD
THE CLOUD
INNOVATE
THE CORE
Simplify and Innovate
Fast and Nimble for the User
Scalable and Trusted for the Enterprise

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BI4, Lumira, BPC, PrediciveAnalytics, GRC
SAP Cloud for Analytics
Hybrid combinations of C4A and enterprise analytics
Provide new
saasanalytics
capabilities
Continued
investment in
existing solutions
SAP Analytics strategy

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Agile Visualization
SAP Lumira
Lumira1.30
Advanced
Analytics
SAP Predictive
Analytics
Predictive Analytics 2.5
Enterprise BI
SAP BusinessObjects
BI Suite
BI 4.2
Design Studio 1.6
Analysis Office 2.2
EPM
Ex. SAP Business
Planning and
Consolidation (BPC)
BPC 10.1 NW SP09
GRC
Ex. SAP Risk
Management
Risk Management 10.1 SP13
On-premise and/or IaaS Deployment Options
Cloud for Analytics
All analytics
capabilities in
one product
Continue to innovate
in existing solutions
Provide new SaaS
Analytics Capabilities
Data Level
Interoperability
Public or Private cloud SaaS only
Consumer
grade user
experience
Embedded
and
standalone
High-
performance,
real-time platform
SAP Analytics strategy
Hybrid Scenarios

12. This presentation and SAP‘s strategy and possible future developments are subject to change and may be changed by SAP at any time for any reason without notice. This document is provided without a warranty of any kind, either
express or implied, including but not limited to, the implied warranties of merchantability, fitness for a particular purpose, or non-infringement. © 2016 SAP SE or an SAP affiliate company. All rights reserved.
Public
SAP Cloud for Analytics (Example)

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Data Discovery
&
Analysis
Dashboards
&
Applications
Lumira
Explorer
Design Studio
Dashboards
BEx Web
Analysis for OLAP
Lumira
Design Studio Apps
Design Studio
Reporting
Crystal Reports
Web Intelligence
Desktop Intelligence
Crystal Reports
Web Intelligence
AnalysisOffice
EPM Add-in
Live Office
BExAnalyzer
Office
Integration
Analysis Office
Common platform services
Interoperability
SelfService
Enabled
InnovatetheCore -Frontends

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SAP BusinessObjects BI4.2 Top 5
SAP HANA
Online
Direct
Access to
SAP HANA
Views
Recycle Bin
Parallel Data
Provider
Refresh
Commenting

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Analytics Trends for the Digital Enterprise

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SAP S/4HANA Embedded Analytics
Designed for the way you work
Do I have enough
cash on hand?
What’s the opportunity
cost of my inventory?
How can I reduce my
delivery time?
What does my contract
utilization look like?
Transportation manager Purchasing manager Inventory officer Cash manager
©2014 SAP AG or an SAP affiliate company. All rights reserved.
Average Delay Time
(POD)
by Quarter
76.4 K 3996
2009-11 2012-08
Contract Usage
78
100
Slow-MovingItem
Current Costs
EUR
13.71 B
Liquidity Structure
Past 12 Months (USD)
Current Account
Notice Deposit
Other Short Term
Investment
1 B
554 M
323.7 M

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Great (Visualization) Challenges in Analytics
Agile Decision Processes

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Analytics Trends for the Digital Enterprise

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SAP Portfolio & SAP HANA Vora
ExtensionsApplications
HANA Cloud Platform
(Micro-) Services
IoT
Platform
IoT
Suite
Applications
S/4HANA
Platform
HANA Platform
VORA
any DB Hadoop
Icon
Analytics
C4A
BW

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Analytics Trends for the Digital Enterprise

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Some Predictive Use Cases
•Lifetime Value
•Pricing Optimization
•Product Launch Success
•Brand Sentiment & Sales Analytics
•Cross/Up Sell
•Credit Scoring
•Predictive Asset Maintenance
•Fraud Management & Prevention
•Optimizing Product Quality
•KPIForecasting
•Anomaly detection
•Usage forecasting
•Store Segmentation
•In-store Workforce Optimization
•Size and Zone Optimization
•Market Share Prediction
•Out of Stock Prediction
•Demand Forecasting
•Inventory and Logistics Planning
Customer /
Marketing
Fraud/
Risk
Operations
Supply
Chain

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Fokus on PredictiveAnalytics
Developers KXEN, 2013
Developers SAP onlyworkingon predictivealgorithms, 2015

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Summary
Strategy: Innovate the core AND build the cloud
Digital Boardroom
BigDataReadyness
Focus on Predictive Analytics

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Further Information
http://discover.sap.com/cloudforanalytics/en-us/index.html
https://www.youtube.com/playlist?list=PLs5htBIwERYWSixKSqQHzndop33aBCz1U
http://scn.sap.com/community/bw-hana/blog/2015/10/26/the-hanadw
http://hana.sap.com/vora
http://scn.sap.com/community/predictive-analytics
Thank you

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company.
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These materials are provided by SAP SE or an SAP affiliate company for informational purposes only, without representation orwarranty of any kind, and SAP SE
or its affiliated companies shall not be liable for errors or omissions with respect to the materials. The only warranties for SAP SE or SAP affiliate company
products and
services are those that are set forth in the express warranty statements accompanying such products and services, if any. Nothing herein should be construed as
constituting an additional warranty.
In particular, SAP SE or its affiliated companies have no obligation to pursue any course of business outlined in this document or any related presentation, or to
develop
or release any functionality mentioned therein. This document, or any related presentation, and SAP SE’s or its affiliated companies’ strategy and possible future
developments, products, and/or platform directions and functionality are all subject to change and may be changed by SAP SE or its affiliated companies at any
time
for any reason without notice. The information in this document is not a commitment, promise, or legal obligation to deliver anymaterial, code, or functionality. All
forward-looking statements are subject to various risks and uncertainties that could cause actual results to differ materially from expectations. Readers are
cautioned not to place undue reliance on these forward-looking statements, which speak only as of their dates, and they should not be relied upon in making
purchasing decisions.
© 2016 SAP SE or an SAP affiliate company.All rights reserved.