In this presentation we have discussed about Social Media Branding, What is Social media, Benifits Of Social media Presence and Some strategys for Social media branding.I hope that will be helpful for you.Thanks
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Language: en
Added: Jun 11, 2024
Slides: 13 pages
Slide Content
SOCIAL
MEDIA
SOCIAL MEDIA BRANDING
MEMBERS
DANIEL GALLEGO
LARS PEETERS
HANNAH MORALES
ESTELLE DARCY
INTRODUCTION
WHAT IS SOCIAL MEDIA?
Social media is websites and
applications that enable users to
create and share content or to
participate in social networking.
BENEFIT OF
SOCIAL MEDIA PRESENCE
Provide better customer service
Positioning power for your brand
Humanize your brand
WHAT IS SOCIAL MEDIA BRANDING?
Social media branding is the process of
using online platforms to engage with an
audience and develop a brand identity.
Through social media branding,
organizations can boost brand awareness
among their target audience and promote
consistent messaging about their products,
services, and mission.
5 STRATEGIES
FOR SOCIAL
MEDIA
BRANDING
1.
Make sure logos, banners, bios, posting
cadences and handles are consistent
with your brand guidelines, and audit
regularly.
2.
Ensuring you have the same colors and
fonts reflected in your images, graphics
and videos.
3.
Create multiple marketing personas
and assign the social media
networks that match.
4.
Establish your brand voice & tone.
Extending that to social media, and
cultivating a specific approach by
social platform, is highly
recommended.
Create multiple accounts for different
areas of focus. If your company is large
enough or has a diverse set of products
and/or services, it’s sometimes best to
have multiple accounts.
5.