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TIK TOK ADS - PERFORMANCE OVERVIEW
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The number of times your advertisements were
clicked by users
Clicks
1,419
29,665 (-95.22%)
The total number of completed actions generated
by your ad
Result
88
605 (-85.45%)
The number of unique individuals who see your ad
on TikTok
Reach
122K
1.51M (-91.92%)
The total number of engagements on your Tik Tok
ads
Engagements
3,175
86,189 (-96.32%)
The number of times your ad is shown to end users
Impressions
248K
3.99M (-93.78%)
The average amount spent on acquiring a lead
through Tik Tok
CPA
$28.41
$42.33 (-32.88%)
The average amount spent on Tik Tok to show your
ad 1000 times
CPM
$10.08
$6.42 (57.01%)
The total number of times your video was viewed
on Tik Tok
Video Views
238K
3.80M (-93.75%)
The ratio of dicks to impressions for your ads
CTR(%)
0.57%
0.74% (-0.17%)
The average cost you pay for each click on your ad
on TikTok
CPC
$1.76
$0.86 (104.65%)
The amount spent on running ads across Tik Tok
platform
Total Cost
$ 2,500.0s
$25,608.52 (-90.24%)
The ratio of dicks to results on the ads that are run
on TikTok
Result Rate (%)
6.2%
2.04% (4.16%)
PERFORMANCE - LAST 12 MONTHS
Jul2023 6,075,554 38,856 0.64% $38,952.67 1,544 $25.23 110,974
Jun2023 3,916,444 26,809 0.68% $23,493.87 1,823 $12.89 81,731
May2023 3,107,323 22,893 0.74% $17,713.21 1,101 $16.09 67,952
Apr2023 5,288,715 38,658 0.73% $30,165.70 1,494 $20.19 116,649
Mar2023 5,075,091 32,134 0.63% $28,663.06 1,435 $19.97 97,144
Feb2023 4,025,079 19,569 0.49% $20,635.49 1,110 $18.59 61,223
Jan2023 2,780,455 21,734 0.78% $12,488.21 14,725 $22.54 61,030
Dec2022 769,170 7,487 0.97% $7,000.00 247 $28.34 18,149
Nov2022 247,969 1,419 0.57% $2,500.00 88 $28.41 3,175
Oct2022 4,119,574 30,572 0.74% $26,480.98 630 $42.03 88,484
Sep2022 3,265,124 22,964 0.7% $22,355.74 692 $32.31 63,367
Aug2022 2,667,344 23,902 0.9% $13,910.92 4,682 $11.81 75,677
Impressions Clicks CTR(%) TotalCost Result CPA Engagements
41,337,842Total 286,997 0.69 (%) $ 244,359.35 29,571 $ 20.54 845,555